Adrian Frutiger

Discusses the elements of a sign, and looks at pictograms, alphabets, calligraphy, monograms, text type, numerical signs, symbols, and trademarks

Their Design and Meaning

Signs and Symbols

disegno, progetto e significato

Segni & simboli

Horst G. Heiderhof

Człowiek i jego znaki

The material at hand about symbols and signs is complex. Part of it is contained in the third volume ofMan and His Signs. It is not a continuous text but one that is connected to the pictures in order to explain them. The symbols correlate. There is a ne

Explorations

Symbols and Signs

Universally-recognized signs and symbols have always been among the most important elements of communication. By why is it that certain configurations of dot and line, and certain primary shapes, are perceived and remembered more easily than others? Taking the six faces of dice as his starting point, Frutiger writes about signs and symbols in general and the development of writing in particular. Throughout, he relates the basic principles and components of graphics to a wide range of historical, physical, linguistic and practical considerations. He embraces everything from Egyptian hieroglyphics to modern company logos in his intriguing analysis of the way that humans have always tried to express thought and communication through graphic means. This standard work is aimed at all those concerned with graphics, design, ornament and communication in general.

Die Zeichen der Sprachfixierung

Der Mensch und seine Zeichen

Das kleine Standardwerk für alle, die sich einführend und dennoch umfassend mit dem Phänomen der Zeichen und Symbole im allgemeinen und dem der Schriftentwicklung im speziellen auseinandersetzen möchten!In der Verbindung von dem Text des großen Schriftenentwicklers Adrian Frutiger, der die Wurzeln von Symbolen und Schrift verständlich macht, und seinen Illustrationen wird dem Leser Theorie und Praxis der Zeichengestaltung anschaulich vermittelt.

Der Mensch und seine Zeichen: Zeichen Symbole. Signete. Signale

Die Zeichen der Sprachfixierung. Bd. 2

Zeichen erkennen, Zeichen gestalten

Das kleine Standardwerk für alle, die sich einführend und dennoch umfassend mit dem Phänomen der Zeichen und Symbole im allgemeinen und dem der Schriftentwicklung im speziellen auseinandersetzen möchten! In der Verbindung von dem Text des großen Schriftenentwicklers Adrian Frutiger, der die Wurzeln von Symbolen und Schrift verständlich macht, und seinen Illustrationen wird dem Leser Theorie und Praxis der Zeichengestaltung anschaulich vermittelt.

Type, Sign, Symbol

Karen Le Marquand

Gabriella Middione

passeggiate tra i segni

Il mondo dei simboli

Linotype

Avenir, a New Sans Serif from Adrian Frutiger

Besides his decades-long activity as a typographer, Adrian Frutiger has also occupied himself with 'free' forms which now have been comprehensively documented for the first time in this book. In Frutiger's work the harmonious relationship between form an

Formen und Gegenformen

Simone Frutiger

Adrian Frutiger's sign worlds are not presentations of nature, but rather primal beings, silhouettes of animal and plant beings that were akin to descriptions of a species for Frutiger. The occupation with these drawings brought quietude to Frutiger. T

Words for Line Drawing

The Graphic Work of Adrian Frutiger

Friedrich Friedl

The Univers by Adrian Frutiger

"Featured in this stunning publication is the noted typographer's master thesis, created in 1951 while studying at the School of Design, Zurich. When given the job of presenting the development of European typefaces from the Greek alphabet up to the Renaissance, Frutiger resolved the task by creating the entire evolution of letters through the creation of woodblock lettering. His preference to cut rather than draw created this stunning reproduction of the history of typography."

Adrian Frutiger

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