Alex Hormozi

How to Make Offers So Good People Feel Stupid Saying No

$100M Offers

After reading this book the readers will know:1-How to define a lead from this point forward. Now you know what you're after: engaged leads, not just leads.2-How to turn leads into engaged leads with an offer or lead magnet. And, how to make them. 3-The Core Four - the only four ways we can let people know about the stuff we sell . 3a-How to reach out to people who know us: ask them if they know anybody 3b-How to post publicly: hook, retain, reward. Give until they ask. 3c-How to reach out to strangers: lists, personalization, big fast value, volume 3d-How to run paid ads to strangers: targeting, callouts, 3Ws, CTAs, client financed acquisition 4-Maximizing the Core Four: More Better 4a-What keeps us from doing what I'm currently doing at ten times the volume? Then solving for that. 4b-Finding the constraint in our advertising. Then testing until it frees the constraint. Then doing more until it gets constrained again.5-The Four Lead Getters: Customers, Employees, Agencies, and Affiliates 5a-How to get customers to refer other customers 5b-How to get employees to scale your advertising without you 5c-How to get an agency to teach you new skills 5d-How to get affiliates launched and integrated6-When advertising in the real world: The Rule of 100 and Open to Goal 6a-The five step one-page advertising plan to get more leads today.7-The seven levels of advertisers and the $100M leads machine in action.

How to Get Strangers to Want to Buy Your Stuff

$100M Leads

A book on how to improve a companies products, services and offerings to increase conversions, pricing, and profit. Contained within:How to charge lots of money for stuff using:The perfect niche finding processThe price to value flip...so you never get price compared again (that's a promise)The 4-step niche pricing formula?.how companies 100x'd our pricing (and get more people to say yes)The price flywheel?.to make you unbeatableHow to make your product appear so good, people find a way to pay for it using?.The Unbeatable value Equation?.to make what you sell worth more than you can imagineThe Delivery Cube?.to make delivering your products and services cost less time and effort than you can imagineThe Trim & Stack?.to select the absolute best delivery methods for profit (this is a secret almost no entrepreneurs know that I've never shared publicly)How to enhance your offer so much that people feel stupid saying no using?.3 Ways to Create Scarcity in every offer (without lying)4 Ways to Create Urgency by using everyday life to create true time pressureBonuses to force your prospects obstacles to melt away (they'll even become selling points for them now!)Guarantees so good they make anyone say yes (even people who would never normally consider buying). I'll show you all 4 types and my 13 favorites.Magic Naming Formula to get the absolute most out of every minute, dollar, and How to make start making more sales, for lower effort and cost, at higher prices...overnight. Using:The $100,000 consulting formula to create more cash flow than you ever imagined was possible (it's weird being on the other side of this now?.)

You can get 2x, 10x, or 100x more leads than you currently are without changing anything about what you sell… This book contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200,000,000 per year in under a decade. Wanna know the biggest difference between those two time periods? How many leads I was getting. The problem is - most business owners don’t know how to get leads. I wrote this book to solve your LEADS problem. Today, our companies generate 20,000+ new leads per day across sixteen different industries. And, they do it using the eight “never-go-hungry” playbooks inside. Once you see them, you can’t unsee them. They’re so powerful, they work without your permission. Inside you will find… …The easiest way to get another five customers tomorrow …The hook-retain-reward system to transforms content into leads …The 6-part ad framework that gets more people - especially strangers - to want what you sell …The one question that immediately turns any stranger (no matter how cold) into a hot lead …The 7 direct referral methods responsible for 30% of my sales …The affiliate playbook that gets hundreds of other businesses to advertise your stuff for free …The agency agreement that gets them to teach you their lead-getting secrets at no cost …The how-to-get-people-off-the-streets-and-getting-you-leads in under 2 weeks framework …and everything else that got our companies boatloads of leads…fast. And the best part is…you can use these playbooks to get more leads within an hour of reading this book. You just have to know where to look…and the first place is inside. If you want to get more leads for your business...then ADD TO CART, use its contents, and see for yourself.

$100M Leads: How to Get Strangers To Want To Buy Your Stuff

COBRA X2, X10 O X100 MÁS QUE TU COMPETENCIA SIN CAMBIAR NADA DE LO QUE VENDES. No hace mucho tiempo, mi negocio había empeorado tanto que, literalmente, ni siquiera podía ofrecer mis servicios de forma gratuita. Sabía que algo tenía que cambiar rápido... pero ¿qué? En los siguientes cuatro años, pasé de perder dinero haciendo clientes a ganar $36 por cada $1 gastado en todos los canales. En ese periodo de tiempo, fui capaz de generar más de 120.000.000 de dólares en ventas en cuatro sectores diferentes: servicios, comercio electrónico, software y comercio tradicional, logrando llegar a más de 4.500 pequeñas empresas y más de 100.000 consumidores. En definitiva, lo que vas a leer en este libro funciona para cualquier tipo de negocio y confío en que lo haga especialmente para el tuyo. ¿Quieres saber qué es lo que cambié? ¡La forma en que creaba mis ofertas! Los métodos presentados en este libro son tan efectivos que funcionan hasta sin que les des permiso. Si implementas una sola táctica de tan solo una de sus páginas , ya habrás amortizado tu inversión con creces. Puedes creerlo. Los pasos son tan simples, fáciles e instantáneos, que en un suspiro ya verás el cambio en la conducta de tus clientes potenciales. Y lo mejor de todo: no tendrás que modificar nada de tu producto. ¡Como lo oyes! Si quieres conseguir que un mayor número de clientes potenciales respondan a tus anuncios —empleando un menor esfuerzo publicitario e inversión— y lograr que digan SÍ a pagar precios más altos... hazte rápidamente con una copia de este libro. No te arrepentirás.

Cómo hacer ofertas tan buenas que la gente se sienta estúpida si las rechaza

Ofertas de 100 M$

Lost Treasures from $100M Offers, $100M Leads, and $100M Money Models

LOST CHAPTERS

** Companion to the $100M Money Models ** ** OVER 5,000,000 COPIES SOLD IN THE $100M SERIES!! ** This book will show you the art of getting more customers to spend more money faster. If you have a business, this book will help you make more from it. If you don’t have a business, this will help you start one. If you have parents, this book will help you retire them. If you have rivals, this book will help you beat them. If you have monetary goals, this book will help you achieve them. I’m not a happiness guru, a fitness guru, an investing guru, or anything else. But, I can show you how to accelerate cash flow in a business - in other words - get more customers to spend more money in less time (over & over again). I know because it’s all I’ve done in my adult career. I crossed $100M net worth by age 31. Today: I buy and scale companies at my family office Acquisition.com. My side hustle: I make content showing how we do it. My joke life goal is to be the most jacked billionaire. My real-life goal is to die with nothing left to give. A little more about the book if you want that… A Money Model is a deliberate sequence of offers. It’s what you offer, when you offer, and how you offer it to make as much money as you can as fast as you can. Ideally, to make enough money from one customer to get and service at least two more customers in less than thirty days. And it rarely looks clean, but I break $100M Money Models into three stages: Stage I: Get Cash - Attraction Offers get more customers for less Stage II: Get More Cash - Upsell & Downsell Offers make more money from them faster Stage III: Get The Most Cash - Continuity Offers maximize their total money spent In real life, it happens like this... First, I get customers reliably. Then, I make sure they pay for themselves reliably. Then, I make sure they pay for other customers reliably. Then, I start maximizing each customer’s long-term value. Then, I spend as many advertising dollars as I can to print as much money as possible. This is my cookbook for making money. It took me over a decade to learn all these tactics. It’ll take you three hours. Use responsibly. Enjoy. If you want to learn more and make more money for your business...then ADD TO CART, use its contents, and see for yourself. Disclaimer: This book is for educational purposes only and does not guarantee results. Business outcomes vary based on many factors outside the author’s control. Nothing herein should be taken as legal, financial, or professional advice. The author and publisher disclaim liability for any losses or decisions made from use of this material

How to Make Money

$100M Money Models Summary and Workbook

The Vault Is Open: The Secret Chapters Have Been Revealed From the Author of the Record-Breaking $100M Series (OVER 5,000,000 Copies Sold in the series) This isn't a book. It's a collection of chapters containing proven tactics I withheld from the $100M Series because they were "too advanced," "too niche," or "too much math." Translation: They work too well for specific situations. What's Inside The Vault: Your First Avatar - The chapter that should've been in $100M Offers. A method I learned from one of the world's biggest private equity firms for 5x-ing billion-dollar companies by firing bad customers and doubling down on the best ones. I use this process in every new company I buy. It’s the first thing I do. Advanced Attraction Tactics - Deep-dive breakdowns of Premium, Free, and Discount offers with actual conversion data from thousands of businesses. Including why offering "free" made me 5x more than charging. Advanced Money Math of Acquisition - The math chapter everyone was too scared to read. Shows exactly how cash flowed my growth at scale across multiple companies using my customers to finance the growth (legally). Advanced Offer Stacking - Money models that were "too complicated" for the main book. 7 more deadly effective Money Models you can tear out and instantly use in your business to get more customers, make more from them, faster. The Expanded Employee Chapter - Twice the length of the original. How to turn employees into lead-getting machines using the 3Ds system (Document, Demonstrate, Duplicate) and the Performance Diamond diagnostic that actually works. Who This Is For: ● You've read the $100M books and want to go deeper ● You're making money but know you're leaving cash on the table ● You like understanding WHY things work, not just copying tactics ● You want the plays that were "too hot" for the main books Who This Is NOT For: ● Complete beginners (start with $100M Offers) ● People who want a structured A-to-Z system ● Anyone allergic to money math Fair Warning: These chapters are less polished than my main books. They're raw notes from the trenches. Some will change your business overnight. Others won't apply to you at all. But if just ONE chapter hits for your business, it'll pay for itself 1,000x over. These are the chapters that saved failing businesses, turned small business owners into big business owners, and helped me build Acquisition.com into what it is today. They're messy, they're specific, and they work. If you want the stuff I was told was "too much" for the average reader... GRAB A COPY and find out why I should've kept my mouth shut. Note: This is supplemental material for the $100M Series. For maximum value, read $100M Offers first. All standard disclaimers apply - your results depend on actually doing the work. **Disclaimer: This book is for educational purposes only and does not guarantee results. Business outcomes vary based on many factors outside the author’s control. Nothing herein should be taken as legal, financial, or professional advice. The author and publisher disclaim liability for any losses or decisions made from use of this material**

$100M LOST CHAPTERS

*Guinness World Record: Fastest Selling Non-Fiction Book in History* ** OVER 5,000,000 COPIES SOLD IN THE $100M SERIES!! ** This book will show you the art of getting more customers to spend more money faster. If you have a business, this book will help you make more from it. If you don't have a business, this will help you start one. If you have parents, this book will help you retire them. If you have rivals, this book will help you beat them. If you have monetary goals, this book will help you achieve them. A little more about the book if you want that... A Money Model is a deliberate sequence of offers. It's what you offer, when you offer, and how you offer it to make as much money as you can as fast as you can. Ideally, to make enough money from one customer to get and service at least two more customers in less than thirty days. And it rarely looks clean, but I break $100M Money Models into three stages: Stage I: Get Cash - Attraction Offers get more customers for less Stage II: Get More Cash - Upsell & Downsell Offers make more money from them faster Stage III: Get The Most Cash - Continuity Offers maximize their total money spent In real life, it happens like this... First, I get customers reliably. Then, I make sure they pay for themselves reliably. Then, I make sure they pay for other customers reliably. Then, I start maximizing each customer's long-term value. Then, I spend as many advertising dollars as I can to print as much money as possible. This is my cookbook for making money. It took me over a decade to learn all these tactics. It'll take you three hours. Use responsibly. Enjoy. If you want to learn more and make more money for your business...then ADD TO CART, use its contents, and see for yourself.

How To Make Money

$100M Money Models

** MÁS DE 500.000 EJEMPLARES VENDIDOS ** ¡Número 1 en ventas en Amazon durante más de DOS AÑOS! Me llevé a casa más en un año que los directores ejecutivos de McDonalds, IKEA, Ford, Motorola y Yahoo....combinados....cuando era un chaval de veinte años....utilizando el método de la oferta de 100 millones de dólares. Funciona. Y funcionará para ti. Sin embargo, no hace mucho, mi negocio había empeorado tanto que, literalmente, ni siquiera podía ofrecer mis servicios gratis. Al final de cada mes, miraba mi cuenta bancaria esperando ver progreso (pero no lo había). Sabía que algo tenía que cambiar... ¿pero qué? En los 48 meses siguientes, pasé de perder dinero a ganar 36 dólares por cada dólar gastado. En ese periodo de tiempo, generamos más de 120 millones de dólares en cuatro sectores diferentes: servicios, comercio electrónico, software y tiendas físicas. Pero, a diferencia de todos los demás, no teníamos grandes embudos, grandes anuncios, o un nicho rico. De hecho, ni siquiera enviamos correos electrónicos hasta que superamos los 50 millones de dólares en ventas. En cambio, fuimos capaces de hacer una cosa realmente bien: .... creamos ofertas tan buenas, que la gente se sentía estúpida diciendo que no. Esto es exactamente lo que este libro le mostrará cómo hacer: * Cómo Cobrar Mucho Más De Lo Que Cobras Actualmente... a- El Proceso de Pequeño Mercado y Gran Dinero que usamos para enfocarnos con láser en nichos de mercado rebosantes de dinero. b- La fórmula "injusta" de fijación de precios....cómo multiplicamos por 100 nuestros precios (y conseguimos que más gente diga que sí....de verdad) c- El Value Flip...para que nunca más te vuelvan a comparar precios (es una promesa) d- El ciclo virtuoso del precio... utilízalo para superar a tu competencia (para bien) mientras utilizas tu producto para atraer a los mejores talentos. * Cómo hacer que su producto sea tan bueno que los clientes potenciales encuentren la forma de pagarlo a- La ecuación del valor imbatible....para que lo que vendas valga más de lo que tus clientes potenciales hayan recibido nunca b- El Cubo de la Entrega....para hacer que la entrega de sus productos y servicios cueste menos pero proporcione más c- The Trim & Stack Hack....para maximizar los beneficios utilizando los mejores métodos de entrega. * Cómo mejorar tanto tu oferta que los prospectos compren sin dudar a- La Pila de la Escasez....cómo utilizar los tres tipos diferentes de escasez en cada oferta que hagas (sin mentir) para conseguir que la gente compre en el momento en que se lo pidas b- El Plano de la Urgencia "Cotidiana"... para conseguir que los prospectos compren AHORA MISMO, utilizando la vida cotidiana para crear una presión de tiempo real y ética c- Bonificaciones insuperables... ¡y observa cómo se disipan las dudas de tus prospectos mientras comienzan a leerte sus tarjetas de crédito antes de que termines! d- Garantías como Dios manda... tan buenas que hacen que cualquiera diga que sí (incluso gente que normalmente nunca consideraría comprar). Le mostraré cómo apilar y superponer los 4 tipos de garantías. Incluso le daré mis 13 garantías favoritas palabra por palabra para que las use usted mismo. e- Fórmula Mágica de Nombres para obtener las más altas tasas de respuesta y tasas de conversión de todo lo que haces para conseguir nuevos clientes y mucho más... Si quiere conseguir que más prospectos respondan a sus anuncios por menos dólares de publicidad y conseguir que digan SÍ a precios que quitan el aliento...entonces AGREGUE AL CARRITO, utilice su contenido y compruébelo usted mismo.

Cómo presentar ofertas tan buenas que la gente sienta que es estúpida si dice que no

Ofertas de $100M

The Vault Is Open: The Secret Chapters Have Been Revealed From the Author of the Record-Breaking $100M Series (OVER 5,000,000 Copies Sold in the series) This isn't a book. It's a collection of chapters containing proven tactics I withheld from the $100M Series because they were "too advanced," "too niche," or "too much math." Translation: They work too well for specific situations. What's Inside The Vault: Your First Avatar - The chapter that should've been in $100M Offers. A method I learned from one of the world's biggest private equity firms for 5x-ing billion-dollar companies by firing bad customers and doubling down on the best ones. Advanced Attraction Tactics - Deep-dive breakdowns of Premium, Free, and Discount offers with actual conversion data from thousands of businesses. Including why offering "free" made me 5x more than charging. Advanced Money Math of Acquisition - The math chapter everyone was too scared to read. Shows exactly how cash flowed my growth at scale across multiple companies using my customers to finance the growth (legally). Advanced Offer Stacking - Money models that were "too complicated" for the main book. 7 more deadly effective Money Models you can tear out and instantly use in your business to get more customers, make more from them, faster. The Expanded Employee Chapter - Twice the length of the original. How to turn employees into lead-getting machines using the 3Ds system (Document, Demonstrate, Duplicate) and the Performance Diamond diagnostic that actually works. Who This Is For: You've read the $100M books and want to go deeper You're making money but know you're leaving cash on the table You like understanding WHY things work, not just copying tactics You want the plays that were "too hot" for the main books Who This Is NOT For: Complete beginners (start with $100M Offers) People who want a structured A-to-Z system Anyone allergic to money math Fair Warning: These chapters are less polished than my main books. They're raw notes from the trenches. If you want the stuff I was told was "too much" for the average reader, GRAB A COPY and find out why I should've kept my mouth shut. Note: This is supplemental material for the $100M Series. For maximum value, read $100M Offers first. All standard disclaimers apply - your results depend on actually doing the work. **Disclaimer: This book is for educational purposes only and does not guarantee results. Business outcomes vary based on many factors outside the author's control. Nothing herein should be taken as legal, financial, or professional advice. The author and publisher disclaim liability for any losses or decisions made from use of this material**

$100m Lost Chapters

** OVER 1,000,000 COPIES SOLD in the $100M SERIES!! ** Companion to the $100M Offers, which has been the Number 1 Amazon BEST SELLER for over THREE YEARS! I took home more in a year than the CEOs of McDonalds, IKEA, Ford, Motorola, and Yahoo….combined….as a kid in my twenties….using the $100M Offer method. It works. And it will work for you. Not that long ago though, my business had gotten so bad that I literally couldn’t even give my services away for free. At the end of each month, I would look at my bank account hoping to see progress (but there wasn’t). I knew something had to change...but what? Over the next 48 months, I went from losing money to making $36 for every $1 spent. In that time period, we generated over $120,000,000 across four different industries: service, e-commerce, software, and brick & mortar. But, unlike everyone else, we didn’t have great funnels, great ads, or a wealthy niche. In fact, we didn’t even send emails until we had crossed $50M in sales(!). Instead, we were able to do this one thing really well….we created offers so good, people felt stupid saying no. Here’s exactly what this book will show you how to do: How To Charge a Lot More Than You Currently Are… a- The Tiny Market Big Money Process we use to laser focus on niche markets overflowing with cash b- The “Unfair” Pricing formula….how we 100x’d our pricing (and got more people to say yes….for real) c- The Value Flip...so you never get price compared again (that’s a promise) d- The Virtuous Cycle of Price...use it to outspend your competition (for good) while using your product to attract the best talent. How To Make Your Product So Good, Prospects Find A Way To Pay For It a- The Unbeatable Value Equation….to make what you sell worth more than your prospects have ever received b- The Delivery Cube….to make delivering your products and services cost less but provide more c- The Trim & Stack Hack….to maximize profit using the absolute best delivery methods. (This has never been shared publicly and was how we made $17M in profit on $28M in revenue in a year when I was 28 years old). How To Enhance Your Offer So Much, Prospects Buy Without Hesitating a- The Scarcity Stack….how to use the three different types of scarcity in every offer you make (without lying) to get people to buy the moment you ask b- The “Everyday” Urgency Blueprint... to get prospects to buy RIGHT NOW, using everyday life to create real, ethical time pressure c- Unbeatable Bonuses...and watch your prospects' hesitations melt away as they begin reading their credit cards to you before you even finish! d- God-mode Guarantees...so good they make anyone say yes (even people who would never normally consider buying). I’ll show you how to stack and layer all 4 types of guarantees together. I even give you my 13 favorite guarantees word-for-word to swipe for yourself. e- Magic Naming Formula to get the absolute highest response rates and conversion rates from everything you do to get new clients and so much more… The methods contained within this book are so simple, so instantaneous, and so effective, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor. And you’ll know the $100M Offer method worked when you start hearing “What do I need to do to move forward?” ...before you even ask for the sale. If you want to get more prospects to reply to your ads for less advertising dollars and get them to say YES to breathtaking prices...then ADD TO CART, use its contents, and see for yourself.

How To Make Offers So Good People Feel Stupid Saying No

$100M Offers Summary and Workbook

Instant Ways to Make More Profit in Any Business

$100M Playbook: Pricing

*Guinness World Record: Fastest Selling Non-Fiction Book in History* ** OVER 5,000,000 COPIES SOLD IN THE $100M SERIES!! ** This book will show you the art of getting more customers to spend more money faster. If you have a business, this book will help you make more from it. If you don’t have a business, this will help you start one. If you have parents, this book will help you retire them. If you have rivals, this book will help you beat them. If you have monetary goals, this book will help you achieve them. I’m not a happiness guru, a fitness guru, an investing guru, or anything else. But, I can show you how to accelerate cash flow in a business - in other words - get more customers to spend more money in less time (over & over again). I know because it’s all I’ve done in my adult career. I crossed $100M net worth by age 31. Today: I buy and scale companies at my family office Acquisition.com. My side hustle: I make content showing how we do it. My joke life goal is to be the most jacked billionaire. My real-life goal is to die with nothing left to give. A little more about the book if you want that… A Money Model is a deliberate sequence of offers. It’s what you offer, when you offer, and how you offer it to make as much money as you can as fast as you can. Ideally, to make enough money from one customer to get and service at least two more customers in less than thirty days. And it rarely looks clean, but I break $100M Money Models into three stages: Stage I: Get Cash - Attraction Offers get more customers for less Stage II: Get More Cash - Upsell & Downsell Offers make more money from them faster Stage III: Get The Most Cash - Continuity Offers maximize their total money spent In real life, it happens like this... First, I get customers reliably. Then, I make sure they pay for themselves reliably. Then, I make sure they pay for other customers reliably. Then, I start maximizing each customer’s long-term value. Then, I spend as many advertising dollars as I can to print as much money as possible. This is my cookbook for making money. It took me over a decade to learn all these tactics. It’ll take you three hours. Use responsibly. Enjoy. If you want to learn more and make more money for your business...then ADD TO CART, use its contents, and see for yourself. Disclaimer: This book is for educational purposes only and does not guarantee results. Business outcomes vary based on many factors outside the author’s control. Nothing herein should be taken as legal, financial, or professional advice. The author and publisher disclaim liability for any losses or decisions made from use of this material

Alex Hormozi

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