Philip G. Zimbardo

Robert L. Johnson

Craig W. Gruber

Ann L. Weber

AP Edition with Discovery Psychology

Psychology

The accomplished author team of Phillip Zimbardo (APA president 2001-2002), Ann Weber, and Bob Johnson combine once again to present psychology to readers in a meaningful, manageable format. Each chapter of this book focuses on the key questions and core concepts of psychology, supported by an extensive pedagogical structure. A wealth of instructive features, such as "Psychology in Your Life," "Using Psychology to Learn Psychology," and "Do it Yourself!" enhance reader learning and retention of key psychological concepts. Psychology, 4/e integrates a cross-cultural and multicultural perspective to make psychology meaningful for all readers. For anyone interested in introductory psychology or general psychology.

Core Concepts

*A Key Question opens each section and a Core Concept is then presented as a brief answer to that question to help students understand the big picture of psychology and lead them through the material. *Do It Yourself! learning activities offer simple demonstrations of psychological principles and allow students to actively apply psychological concepts alone or in groups, further enhancing their understanding. *Using Psychology to Learn Psychology sections at the end of each chapter explain how a psychological concept discussed in that chapter can be applied to studying and learning, offering practical advice for increased academic success. *Cross-referencing arrows link material across chapters, showing clear relationships between concepts in various topical areas. An explanatory note accompanies the marginal arrow, giving the reader a quick review or preview of the related discussion found in other chapters. This conveys to students the sense of psychology as a Web with a network of interconnecting threads that provide meaning across chapters and topical areas, rather than as a set of isolated facts and topics within each chapter. *Psychology in Your Life applications at the end

Study! Organize! Succeed! Our S.O.S Edition for Psychology: Core Concepts, 4/e, offers a personalized study and review system that helps students master psychology's key questions and core concepts, save time studying, and perform better on exams. Our well-rounded program includes a paperback text with built-in, perforated Practice Tests, live tutoring assistance from our Tutor Center service, and access to our diagnostic testing and review system. Designed specifically to help enhance performance, this S.O.S. Edition's diagnostic testing system gauges students' prior knowledge of content and creates a unique Individualized Study Plan to help each student pinpoint exactly where additional study and review is needed. Students can follow the plan as a guide to focus their efforts and improve upon their areas of weakness with one-on-one assistance from our qualified tutors and/or by utilizing the printed Practice Tests. Additional testing features in this program help students assess their progress with the textbook material to reach their ultimate goal of success in your course.Psychology: Core Concepts, 4/e, presents psychology to both teachers and students in a meaningful, manageable format.With the S.O.S. Edition tools, you have a powerful combination to help your students test with confidence--and complete your course with greater comprehension and higher grades.

Ann L. Weber

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