Stefano Ponte

Benoit Daviron

This book recasts the "development problem" for countries relying on commodity exports in entirely new ways by analyzing the so-called coffee paradox--the coexistence of a "coffee boom" in consuming countries and of a "coffee crisis" in producing countries. In consuming countries, coffee continues to grow in popularity. At the same time, international coffee prices have fallen dramatically and producers receive the lowest prices in decades. As long as coffee farmers and their organizations do not control at least parts of this production, they will remain on the losing end.

Global Markets, Commodity Trade and the Elusive Promise of Development

The Coffee Paradox

Gilles Allaire

With increasing pressure on resources, the looming spectre of climate change and growing anxiety among eaters, ecology and food are at the heart of the political debates surrounding agriculture and diet. This unique contribution unravels agri-environmental issues at different spatial levels, from local to global, documenting the major shifts in agriculture from a long-term perspective. The book begins by exploring the changes in the industrialisation and socialisation of agriculture over time, through the lens of institutional economics including The French Regulation School and Conventions Theory. Building on Polanyi’s ‘Great Transformation’, the chapters in this volume analyse long-term and contemporary changes in agriculture and food systems that have occurred throughout the last few centuries. Key chapters focus on the historical changes in provisioning and the social relations of production, consumption, and regulation of food in different socio-political contexts. The future of agriculture is addressed through an analysis of controversial contemporary political claims and their engagement with strategies that aim to improve the sustainability of agriculture and food consumption. To shed light on ongoing changes and the future of food, this book asks important environmental and social questions and analyses how industrial agriculture has played out in various contexts. It is recommended supplementary reading for postgraduates and researchers in agricultural studies, food studies, food policy, the agri-food political economy and political and economic geography.

The Second Great Transformation

Ecology, Capitalism and the New Agricultural Economy

Can developing countries trade their way out of poverty? International trade has grown dramatically in the last two decades in the global economy, and trade is an important source of revenue in developing countries. Yet, many low-income countries have been producing and exporting tropical commodities for a long time. They are still poor. This book is a major analytical contribution to understanding commodity production and trade, as well as putting forward policy-relevant suggestions for ‘solving’ the commodity problem. Through the study of the global value chain for coffee, the authors recast the ‘development problem’ for countries relying on commodity exports in entirely new ways. They do so by analysing the so-called coffee paradox – the coexistence of a ‘coffee boom’ in consuming countries and of a ‘coffee crisis’ in producing countries. New consumption patterns have emerged with the growing importance of specialty, fair trade and other ‘sustainable’ coffees. In consuming countries, coffee has become a fashionable drink and coffee bar chains have expanded rapidly. At the same time, international coffee prices have fallen dramatically and producers receive the lowest prices in decades. This book shows that the coffee paradox exists because what farmers sell and what consumers buy are becoming increasingly ‘different’ coffees. It is not material quality that contemporary coffee consumers pay for, but mostly symbolic quality and in-person services. As long as coffee farmers and their organizations do not control at least parts of this ‘immaterial’ production, they will keep receiving low prices. The Coffee Paradox seeks ways out from this situation by addressing some key questions: What kinds of quality attributes are combined in a coffee cup or coffee package? Who is producing these attributes? How can part of these attributes be produced by developing country farmers? To what extent are specialty and sustainable coffees achieving these objectives?

Benoit Daviron

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