Bill Lee

Gross Margin: 26 Factors Affecting Your Bottom Line

Introducing “return on relationship” with your most valued customers The traditional model of growing your business—by relying on employees in sales, marketing, and product development—is dying. Today’s most successful companies are taking a different approach: getting customers to market, sell, and create products for them. In assessing client value, most companies look at the money paid for their goods and services. But in this book, Customer Strategy Group CEO Bill Lee offers a compelling new vision for growth by maximizing your “return on relationship” with select customers—those that offer rich sources of hidden wealth. A different type of ROI, this strategy of making the most of your firm’s existing relationships is a modern approach to customer relations—one that yields a distinct business advantage. Illustrated by numerous case studies—Salesforce.com, SAS Institute, 3M, Microsoft, and others—The Hidden Wealth of Customers shows the value some customers can have by helping to market your offerings, penetrate foreign markets, leverage the demand-generating power of social media, build customer communities, improve innovation, and more. Lee explains how to effectively engage this crucial audience, which has the power to keep your strategy focused on important customer issues and increase profitability. When done right, your best customers will prospect for you while also speeding product adoption and improving customer satisfaction and long-term loyalty. Consider this book a blueprint for finally making the most out of your most valuable customer relationships.

Realizing the Untapped Value of Your Most Important Asset

The Hidden Wealth of Customers

A full-name indexed book containing thumbnail sketches of county courthouse records from selected Indiana counties for the surname OTT . Includes marriages, civil and criminal court records, probates, births, deaths, cemeteries and interesting articles from newspapers and local histories. This book is the next best thing to actually going to each of these county courthouses to research the records yourself and most assuredly could provide some missing links to your particular OTT, or related families.

Ott in Indiana

R. Craig Coppola

Get Inside the Minds of Two Proven Entrepreneurs and Master Storytellers! Whether you are just starting out in business, a few years into your career, or an established veteran, you always have the opportunity to increase your awareness and drive towards excellence. Even if you think you've already won enough, or that you're a hopeless case, take the chance to surprise yourself, and achieve more than you ever imagined. So how will you Chase Excellence? In this book, you will discover the secrets of the masters of winning, Bill Lee and R. Craig Coppola. Both have tested the boundaries of excellence and achieved success. Now they are passing their wisdom on to you. This book takes you on a business and spiritual journey full of real-world stories from the streets that will show you how limitless excellence truly is.

Real Life Stories from the Streets

Chasing Excellence

This stark and unsentimental recollection of childhood and coming of age in the back alleys and bustling streets of San Francisco Chinatown reveals the sinister and pervasive influences of organized crime. "Chinese Playground: A Memoir" traces author Bill Lee's maturation from innocent child in a troubled family to a street punk, gang member, and college graduate struggling to break free of his involvement in escalating violence. Lee's personal accounts of two high-profile murder incidents are engrossing. The 1977 Golden Dragon Massacre in San Francisco that left five dead and eleven wounded, was carried out by his blood-brothers who were engaged in the most violent Asian gang war in U.S. history. A decade later, a mad gunman killed seven and injured four at ESL, a high tech firm in Sunnyvale, California where Lee was employed. An unlikely hero emerges as he accepts his fate, employing his street instincts to save coworkers during the murderous rampage. Startling details on both crimes are revealed for the first time. This true story is a provocative read providing valuable insight into Chinese American culture, organized crime, distressed families, at-risk youths, personal recovery, Bay Area history, and Silicon Valley.

A Memoir

Chinese Playground

A full-name indexed book containing thumbnail sketches of county courthouse records from every Missouri county for the surnames OSWALD and OSWALT . Includes marriages, civil and criminal court records, probates, births, deaths, cemeteries and interesting articles from newspapers and local histories. This book is the next best thing to actually going to each of these county courthouses to research the records yourself and most assuredly could provide some missing links to your particular OSWALD, OSWALT, or related families.

Oswald and Oswalt in Missouri

During his playing career, a baseball player’s every action on the field is documented—every at bat, every hit, every pitch. But what becomes of a player after he leaves the game? This exhaustive reference work briefly details the post-baseball lives of some 7,600 major leaguers, owners, managers, administrators, umpires, sportswriters, announcers and broadcasters who are now deceased. Each entry tells the date and place of the player’s birth, the number of seasons he spent in the majors, the primary position he played, the number of seasons he spent as a manager in the majors (if applicable), his post-baseball career and activities, date and cause of his death, and his final resting place.

The Post-Baseball Lives and Deaths of More Than 7,600 Major League Players and Others

The Baseball Necrology

During his playing career, a baseball player's every action on the field is documented--every at bat, every hit, every pitch. But what becomes of a player after he leaves the game? This exhaustive reference work briefly details the post-baseball lives of some 7,600 major leaguers, owners, managers, administrators, umpires, sportswriters, announcers and broadcasters who are now deceased. Each entry tells the date and place of the player's birth, the number of seasons he spent in the majors, the primary position he played, the number of seasons he spent as a manager in the majors (if applicable), his post-baseball career and activities, date and cause of his death, and his final resting place.

A gripping, true story of one man’s forty-year struggle with compulsive gambling and his hard-won recovery. "My history of gambling really began before I was born." So opens Born to Lose, Bill Lee's self-told story of gambling addiction, set in San Francisco's Chinatown and steeped in a culture where it is not unheard of for gamblers (Lee's grandfather included) to lose their children to a bet. From wagering away his beloved baseball card collection as a youngster to forfeiting everything he owned at black jack tables in Las Vegas, Lee describes what gambling addiction feels like from the inside and how recovery is possible through the Twelve Step program.

Memoirs of a Compulsive Gambler

Born to Lose

A full-name indexed book containing Family Group Sheets for eleven generations of the family of Lt Colonel Leven POWELL. Starts with Walter POWELL (1622-1695), the immigrant and Leven POWELL's Great Grandfather and goes to current times. Complete with references and bibliography.

The Ancestors and Descendants of Lt. Col. Leven Powell (1737-1810)

"... Unlike most other professions, the baseball player's career is over at an age when most other careers are just beginning. Sometime between age 25 and age 45, usually in the early 30's, the ballplayer is through as a performer, but he still has twenty to forty useful years ahead of him. What did the ballplayers of the past do with those twenty to forty years? The Baseball Necrology addresses this subject on more than 7600 now deceased baseball players, as well as other personalities in the game of baseball, giving their cause of death and the location of their final resting place." -- P. 1.

The Post-baseball Lives and Deaths of Over 7,600 Major League Players and Others

"The Zumwalts were among the earliest white settlers in Missouri, emigrating there in the late eighteenth century. Fort Zumwalt, built in what is now O'Fallon, Missouri, by Jacob Zumwalt in 1797 for protection from the not-so-peaceful Indians, is purported to be the first log structure built north of the Missouri River"--Introduction.

Zumwalt in Parts of Missouri and Illinois

Mark N. K. Saunders

Professor Mark N K Saunders

Part of SAGE's Mastering Business Research Methods series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan, the series is designed to support business and management students with their research-based dissertations by providing in-depth and practical guidance on using a chosen method of data collection or analysis. The books are written in a concise and accessible way, and contain a range of features, including checklists and a glossary, designed to support self-guided research. In Case Study Research, Bill Lee and Mark Saunders describe the properties of case study designs in organizational research, exploring the uses, advantages and limitations of case research. They also demonstrate the flexibility that case designs offer, and challenges the myths surrounding this approach. Ideal for Business and Management students reading for a Master's degree, each book in the series may also serve as reference books for doctoral students and faculty members interested in the method. Watch the editors introduce the Mastering Business Research Methods series and tell you more about the first three books.

Bill Lee

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