Can-Seng Ooi

Anne Hardy

"Tasmania is a truly remarkable place which attracts growing numbers of visitors from the four corners of the globe. Our collective challenge is to ensure that tourism in Tasmania is sustainable and delivers benefits to the wider community while protecting and promoting what is truly unique about our island state."Richard EcclestonProfessor Director, Institute for the Study of Social Change, University of Tasmania"At a critical time for the industry, this book demands that Tasmanians consider the shape of the Island's future tourism industry. The book is not just relevant for the government and industry leaders who are currently debating this topic ; it challenges all Tasmanians in their respective communities to voice their opinions, so that what is special to them, remains so."David ReedLeading tourism industry consultant and operator, and former General Manager of Strahan Village

Tourism in Tasmania

"This book presents a comprehensive and dynamic understanding of cultural tourism. It examines cultural mediators and how they help tourists appreciate foreign cultures. It also shows how tourism experiences are strategically crafted by mediators. The mediation process is complex, and the various products are mediated differently. A number of different products are investigated, including destination brand identities, ""living"" cultures and everyday life, art and history. "

Can-Seng Ooi

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