Chelsea Clark

Craig Caldwell

Jerry Toomer

Steve Weitzenkorn

The Catalyst Effect powerfully shows readers how to expand their impact beyond job boundaries to elevate the performance of their teams and ultimately the overall organization. It describes how individuals can "lead from wherever they are" regardless of their role or title. The authors provide a practical, research-based roadmap for developing and applying 12 key competencies to multiply one's impact. As a result, the group and organization achieve greater success; team dynamics improve; and individuals reap greater fulfillment, build stronger skills, and grow in stature while magnifying their value. Real examples from business, sports, the arts, and not-for-profits bring the techniques to life and illustrate how to apply them--making this book a valuable resource for professionals and leaders alike.

12 Skills and Behaviors to Boost Your Impact and Elevate Team Performance

The Catalyst Effect

Provides a practical, research-based roadmap for developing and applying twelve key competencies to multiply an individual’s impact, elevate the performance of others, and accelerate progress toward mission-oriented goals, generating greater value.

Professor Craig Caldwell’s Story Structure and Development offers a clear approach to the essentials of story. It lays out the fundamental elements, principles, and structure for animators, designers, and artists so they can incorporate these concepts in their work. As a practical guide it includes extensive insights and advice from industry professionals. Readers will learn the universal patterns of story and narrative used in today’s movies, animation, games, and VR. With over 200 colorful images, this book has been designed for visual learners, and is organized to provide access to story concepts for the screen media professional and student. Readers will discover the story fundamentals referred to by every director and producer when they say "It’s all about story".

Craig Caldwell

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