Jimmy Johnson

Dave Hyde

	Jimmy Johnson’s home isn’t on the way to anywhere.  Yet, his private Florida Keys sanctuary is a destination to which coaches and team executives trek to seek his advice on how to build a confident culture, assemble elite rosters, coach under the brightest of lights, and lead a team to win it all.  
	Why?  Because Johnson has experienced it all—taking the University of Miami Hurricanes to a national championship, winning consecutive Super Bowls with the Dallas Cowboys, and dealing with personal adversity.  Now, in Swagger, written with veteran sports journalist Dave Hyde, Johnson offers an unvarnished account of a life that has transformed him into a sports leadership legend.  
	After chronicling his rise, Swagger reveals how his philosophies and strategies were on full display at Miami, where he and his ‘Canes waged hard-fought battles on and off the field against rivals like Oklahoma and Penn State, tossing out the old-school playbook while seeking every edge to win.
	A year after winning the national championship for the 1987 season, Johnson was hired as head coach of the floundering Dallas Cowboys by his former Arkansas teammate Jerry Jones, who had recently purchased “America’s Team.”  Jimmy Johnson’s unrivaled ability to construct teams and create a vision for victory and his hard-driving style turned the Cowboys around to win back-to-back Super Bowls.  But the wins came at a high cost.  In Swagger, Johnson openly describes the scenes with Jones that contributed to Johnson’s leaving Dallas and the toil that coaching at this high-octane level—the only level he knew—took on him and his family.  
	Swagger follows Johnson to the Miami Dolphins, where he was tasked with building a winning team around an aging Dan Marino.  It offers a heartbreaking account of Johnson’s attempts to rescue his son from addiction and the personal devastation after his mother’s death.  Insightful, frankly told, and always entertaining, Swagger recounts Johnson’s remarkable coaching life and reveals the lessons others have been seeking for decades.  


Super Bowls, Brass Balls, and Footballs

Swagger

FOX NFL Sunday analyst and legendary Hall of Fame head football coach Jimmy Johnson—the first to win both a college football championship and a Super Bowl—shares his long-awaited, intimate, no-regrets memoir recounting his extraordinary life and insightful lessons on winning, at every level. Hall of Fame football coach Jimmy Johnson’s house isn’t on the way to anything. Yet, his private sanctuary on the Florida Keys’ Islamorada islands is a popular destination to which college and professional coaches, general managers, and team owners regularly trek to seek advice—how to build a positive team culture, draft elite players, balance work and family life, and lead a team to win. Why? Because Jimmy Johnson has done it all—rising through the college coaching ranks to lead the University of Miami Hurricanes to a national championship, winning two consecutive Super Bowls with the Dallas Cowboys, and handling public triumphs while dealing with private adversity. Now, written with veteran sports journalist Dave Hyde, Johnson shares a candid account of his life experiences that have turned him into a legend in the coaching world. From his early days on the college football fields at Louisiana Tech to his arrival as the Cowboys’ coach in 1989, Swagger traces the history of Johnson’s career, and his lifelong mission to win. His larger-than-life personality and hard-driving, tough-talking coaching style led him to become one of only six coaches in NFL history to win back-to-back Super Bowls. Swagger shows the behind-the-scenes details of his professional conflict with Cowboys owner Jerry Jones and his personal revelations following his mother’s death and his son’s struggle with addiction. It reveals Johnson’s formula for winning, including his criteria for identifying talent, his core beliefs, how he replaced legendary coaches like Tom Landry and Don Shula, coached stars from a young Troy Aikman to an aging Dan Marino, and established the ever-elusive sense of “culture” that every team leader hopes to achieve. More than a highlight reel, Swagger reveals the hard-won lessons Jimmy Johnson has learned both as a man and as a coach through a lifetime dedicated to excellence.

Super Bowls, Brass Balls, and Footballs—A Memoir

From FOX NFL Sunday analyst and legendary Hall of Fame head football coach Jimmy Johnson—the first to win both a college football championship and a Super Bowl—the long-awaited, intimate, no-regrets memoir recounting his extraordinary life and insightful lessons on winning, at every level. Hall of Fame football coach Jimmy Johnson’s house isn’t on the way to anything. Yet, his private sanctuary on the Florida Keys’ Islamorada islands is a popular destination to which college and professional coaches, general managers, and team owners regularly trek to seek advice—how to build a positive team culture, draft elite players, balance work and family life, and lead a team to win. Why? Because Jimmy Johnson has done it all—rising through the college coaching ranks to lead the University of Miami Hurricanes to a national championship, winning two consecutive Super Bowls with the Dallas Cowboys, and handling public triumphs while dealing with private adversity. Now, in Swagger, written with veteran sports journalist Dave Hyde, Johnson shares a candid account of his life experiences that have turned him into a legend in the coaching world. From his early days on the college football fields at Louisiana Tech to his arrival as the Cowboys’ coach in 1989, Swagger traces the history of Johnson’s career, and his lifelong mission to win. His larger-than-life personality and hard-driving, tough-talking coaching style led him to become one of only six coaches in NFL history to win back-to-back Super Bowls. Swagger shows the behind-the-scenes details of his professional conflict with Cowboys owner Jerry Jones and his personal revelations following his mother’s death and his son’s struggle with addiction. It reveals Johnson’s formula for winning, including his criteria for identifying talent, his core beliefs, how he replaced legendary coaches like Tom Landry and Don Shula, coached stars from a young Troy Aikman to an aging Dan Marino, and established the ever-elusive sense of “culture” that every team leader hopes to achieve. More than a highlight reel, Swagger reveals the hard-won lessons Jimmy Johnson has learned both as a man and as a coach through a lifetime dedicated to excellence.

Dave Hyde

About

Books

Join the club