Donald D. Hoffman

SHORTLISTED FOR THE PHYSICS WORLD BOOK OF THE YEAR 2019 'One of the deepest and most original thinkers of his generation of cognitive scientists. His startling argument has implications for philosophy, science, and how we understand the world around us' Steven Pinker 'Is reality virtual? It's a question made even more interesting by this book' Barbara Kiser, Nature Do we see the world as it truly is? In The Case Against Reality, pioneering cognitive scientist Donald Hoffman says no? we see what we need in order to survive. Our visual perceptions are not a window onto reality, Hoffman shows us, but instead are interfaces constructed by natural selection. The objects we see around us are not unlike the file icons on our computer desktops: while shaped like a small folder on our screens, the files themselves are made of a series of ones and zeros - too complex for most of us to understand. In a similar way, Hoffman argues, evolution has shaped our perceptions into simplistic illusions to help us navigate the world around us. Yet now these illusions can be manipulated by advertising and design. Drawing on thirty years of Hoffman's own influential research, as well as evolutionary biology, game theory, neuroscience, and philosophy, The Case Against Reality makes the mind-bending yet utterly convincing case that the world is nothing like what we see through our eyes.

How Evolution Hid the Truth from Our Eyes

The Case Against Reality

Reveals the way the human eye acts on the visual world not just to represent but to actively construct the things we see, outlining the rules of vision and their application in art and technology. Reprint.

How We Create what We See

Visual Intelligence

Warum Wir Die Wirklichkeit Nicht Erfassen Können und Wie Die Evolution Unsere Wahrnehmung Geformt Hat

Relativ Real

Jörg Wallaschek

Peter Boyce

Burkard Wördenweber

The safety of vehicle traffic depends on how well automotive lighting supports the visual perception of the driver. This book explains the fundamentals of visual perception, like e.g. physiology of eye and brain, as well as those of automotive lighting technology, like e.g. design of headlamps and signal lights. It is an interdisciplinary approach to a rapidly evolving field of science and technology written by a team of authors who are experts in their fields.

Automotive Lighting and Human Vision

Chetan Prakash

Bruce M. Bennett

Observer Mechanics: A Formal Theory of Perception provides information pertinent to the fundamental aspects of perception. This book provides an approach to the study of perception that attempts to be both general and rigorous. Organized into 10 chapters, this book begins with an overview of the structure of perceptual capacity. This text then presents the relationship between observers and Turing machines. Other chapters provide a formal framework in which to describe an observer and its objects of perception, and then develop from this framework a perceptual dynamics. This book discusses as well the conditions in which an observer may be said to perceive truly and discusses how stabilities in perceptual dynamics might permit the genesis of higher level observers. The final chapter deals with the relationship between the formalisms of quantum mechanics and observer mechanics. This book is a valuable resource for physicists, psychophysicists, philosophers, cognitive scientists, and perceptual psychologists.

Donald D. Hoffman

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