Emily Lynn Paulson

HEY, HUN: SALES SISTERHOOD, SUPREMACY, AND THE OTHER LIES BEHIND MULTILEVEL MARKETING is the eye-opening, funny, and dangerous personal story of author Emily Lynn Paulson rising to the top of the pyramid in the multilevel marketing (MLM) world, only to recognize that its culture and business practices went beyond a trendy marketing scheme and into the heart of white supremacy in America.

A significant polemic on how MLMs operate, HEY, HUN expertly lays out their role in the cultural epidemic of isolation and the cult-like ideologies that course through their trainings, marketing, and one-on-one interactions.

Equally entertaining and smart, Paulson’s first-person accounts, acerbic wit, and biting commentary will leave you with a new perspective on those “Hey Hun” messages flooding your inbox.

 She signed up for the sisterhood, free cars, and the promise of a successful business of her own. Instead, she ended up with an addiction, broken friendships, and the rubble of a toppled pyramid . . . scheme.

Hey, Hun: Sales, Sisterhood, Supremacy, and the Other Lies Behind Multilevel Marketing

She signed up for the sisterhood, free cars, and the promise of a successful business of her own. Instead, she ended up with an addiction, broken friendships, and the rubble of a toppled pyramid . . . scheme. Hey, Hun: Sales, Sisterhood, Supremacy, and the Other Lies Behind Multilevel Marketing is the eye-opening, funny, and dangerous personal story of author Emily Lynn Paulson rising to the top of the pyramid in the multilevel marketing (MLM) world, only to recognize that its culture and business practices went beyond a trendy marketing scheme and into the heart of white supremacy in America. A significant polemic on how MLMs operate, Hey, Hun expertly lays out their role in the cultural epidemic of isolation and the cult-like ideologies that course through their trainings, marketing, and one-on-one interactions. Equally entertaining and smart, Paulson’s first-person accounts, acerbic wit, and biting commentary will leave you with a new perspective on those “Hey Hun” messages flooding your inbox. THE EXPERTS ARE RAVING: “This book is a must-read for all women, especially those struggling with the deep ache to belong, be successful, or feel their self-worth. Hey, Hun is at once a cautionary tale, an educational service, and a vulnerable memoir. It’s essential reading for anyone considering joining, trying to escape, or healing from the toxic, culty structure that is MLM.” — Sarah Edmondson, actress, host of A Little Bit Culty podcast, author of Scarred: The True Story of How I Escaped NXIVM, the Cult That Bound My Life “Emily’s experience is so raw, honest, and relatable that Hey, Hun should be required reading for anyone involved with MLM—past, present, or future.” — Roberta Blevins, anti-MLM adovcate, host of the Life After MLM podcast, and star of the LulaRich documentary "I expected Emily’s account of her time in an MLM to be eye-opening. I didn’t expect it to shine a light on so many dark aspects of American culture. Hey, Hun blew me away. An incredibly smart, vulnerable, and jaw-dropping expose. As entertaining as it is important." — Laura McKowen, author of We Are The Luckiest and founder of The Luckiest Club "As a former boss babe myself, I thought I knew everything I needed to know about multilevel marketing. I was so wrong. Hey, Hun delves into the underbelly of how women are targeted to feed a deeply patriarchal system under the guise of empowerment. You will laugh, you will cry, but most importantly, you will see the truth. And it’s more nefarious than you ever imagined." — Celeste Yvonne, author of It’s Not About The Wine “If sunlight is the best disinfectant, Hey, Hun throws open the curtains! Emily Lynn Paulson’s insider take on ‘girl boss’ culture brings transparency to an opaque world and offers real-life insight into the difficult choices women face when realigning our work with our values. A riveting read.” — Becky Vollmer, empowerment expert and author of You Are Not Stuck "Hey, Hun is a must-read exposé of the dark world of MLMs. Paulson's experience as an MLM rep, mixed with her background as a chemist and an advocate for the truth, takes the reader on a journey of the fascinating Venn diagram of MLMs, cults, and the virality of misinformation. Paulson eloquently weaves her personal narrative of alcohol abuse and isolation of SAHM (stay-at-home mom) life with how MLMs prey on that very isolation by offering The Answer. Hey, Hun effectively cautions the reader how that same isolation (and believing you found The Answer) opens the door for other misinformation and conspiracy theories." — Tawny Lara, The Sober Sexpert, co-host of the Recovery Rocks podcast, author of Dry Humping: A Guide to Booze-Free Sex, Dating, & Relationships (Quirk, 2023) ABOUT THE AUTHOR: Emily Lynn Paulson is the author of Highlight Real, a speaker, and the founder of Sober Mom Squad. Her powerful TEDx talks challenge the status quo of parenting, alcohol use, and feminism as we know it. Paulson has also been featured by Today, the New York Times, the Washington Post, the Seattle Times, Next Question with Katie Couric, and the Tamron Hall Show.

Sales, Sisterhood, Supremacy, and the Other Lies Behind Multilevel Marketing

Hey, Hun

"A music prodigy, head of her class, and well-liked in school, Emily Paulson decided early that embellishment paved the road to success. As she grew up, she figured out how to make the picture look even better - with a successful husband, five beautiful children, and all the required accompanying accoutrements. Highlight Real: Finding Honesty and Recovery Behind the Filtered Life is the true story of what happens when a so-called perfect mother and businesswoman is forced to find reckoning with her past and build a future based on the authenticity she has always sought. Searingly honest, heartbreaking and packed with uncountable did-she-actually-just-say-that moments, Highlight Real is a memoir of healing as well as a fully modern look at what happens when the filters fall off and real life emerges into the light" --

Emily Lynn Paulson

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