Mitsuhiro Yoshimoto

Eva Tsai

JungBong Choi

Michigan Monograph Series in Japanese Studies No. 67 Television, Japan, and Globalization is a collection of essays that describe vivid and compelling examples of Japanese media and analyze them with sophisticated theoretical methods. The book makes a stunning contribution to the literature of television studies, which has increasingly recognized its problematic focus on U.S. and Western European media, and a compelling intervention in discussions of globalization, through its careful attention to contradictory and complex phenomena on Japanese TV. Case studies include talent and stars, romance, anime, telops, game/talk shows, and live action nostalgia shows. The book also looks at Japanese television from a political and economic perspective, with attention to Sky TV, production trends, and Fuji TV as an architectural presence in Tokyo. The combination of textual analysis, brilliant argument, and historical and economic context makes this book ideal for media studies audiences. Its most important contribution may be the way these essays move the study of Japanese popular culture beyond the tired truisms about postmodernism and open up new lines of thinking about television and popular culture within and between nations.

Television, Japan, and Globalization

Koichi Iwabuchi

Chris Berry

Since the 1990s there has been a dramatic increase in cultural flows and connections between the countries in the East Asian region. Nowhere is this more apparent than when looking at popular culture where uneven but multilateral exchanges of Japanese, Korean, Taiwanese, Hong Kong and Chinese products have led to the construction of an ‘East Asian Popular Culture’. This is both influenced by, and in turn influences, the national cultures, and generates transnational co-production and reinvention. As East Asian popular culture becomes a global force, it is increasingly important for us to understand the characteristics of contemporary East Asian popular culture, and in particular its transnational nature. In this handbook, the contributors theorize East Asian experiences and reconsider Western theories on cultural globalization to provide a cutting-edge overview of this global phenomenon. The Routledge Handbook of East Asian Popular Culture will be of great interest to students and scholars of a wide range of disciplines, including: Cultural Studies, Media Studies, Communication Studies, Anthropology, Sociology and Asian Studies in general.

Eva Tsai

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