Terry Winograd

Fernando Flores

Understanding Computers and Cognition presents an important and controversial new approach to understanding what computers do and how their functioning is related to human language, thought, and action. While it is a book about computers, Understanding Computers and Cognition goes beyond the specific issues of what computers can or can't do. It is a broad-ranging discussion exploring the background of understanding in which the discourse about computers and technology takes place. Understanding Computers and Cognition is written for a wide audience, not just those professionals involved in computer design or artificial intelligence. It represents an important contribution to the ongoing discussion about what it means to be a machine, and what it means to be human. Book jacket.

A New Foundation for Design

Understanding Computers and Cognition

How do we create value for ourselves and others while at the same time participating in today's free market economy? How do we produce results while at the same time developing relationships where we take care of each other in the process? Today, instead of productively and joyfully engaging with broad networks of people, we are increasingly stressed by our working relationships. With networked technology, disconnecting is becoming increasingly more difficult. In order to build productive and trusting relationships, we must learn skills that will enable us to build trust, coordinate our commitments more effectively, listen to each other and build networks of commitments for the sake of producing value for ourselves, for our families, for the organizations in which we participate, for our communities, and for our world as a whole. The essays in this collection offer a framework for developing more effective, productive relationships in the workplace or in any context where a person must coordinate with others to make something happen. The essays describe how to effectively make commitments that allow us to create something of value. Describing Flores' network of commitments/conversations for action framework, a framework that has been cited in more than three thousand books, the author paints a vivid view of language as action rather than just words that transfer information from one place (the speaker) to another (the listener). When people engage in conversations, commitments are made, and spaces of possibilities are opened up. Therefore, the theme is of “instilling a culture of commitment” in our working relationships, allowing us to focus on what we are creating of value together rather than the ongoing stress of attempting to calculate tradeoffs of individual interests. Edited by Maria Flores Letelier, it was Maria's mission to make available works that had rested as private papers in hard copy form only for twenty to thirty years. She selected and edited a group of essays and placed them in an effective order for the reader.

Instilling a Culture of Commitment in Working Relationships

Conversations for Action and Collected Essays

Hubert L. Dreyfus

Charles Spinosa

Argues that human beings are at their best not when they are engaged in abstract reflection, but when they are intensely involved in changing the taken-for-granted, everyday practices in some domain of their culture—that is, when they are making history. Disclosing New Worlds calls for a recovery of a way of being that has always characterized human life at its best. The book argues that human beings are at their best not when they are engaged in abstract reflection, but when they are intensely involved in changing the taken-for-granted, everyday practices in some domain of their culture—that is, when they are making history. History-making, in this account, refers not to wars and transfers of political power, but to changes in the way we understand and deal with ourselves. The authors identify entrepreneurship, democratic action, and the creation of solidarity as the three major arenas in which people make history, and they focus on three prime methods of history-making—reconfiguration, cross-appropriation, and articulation.

Entrepreneurship, Democratic Action, and the Cultivation of Solidarity

Disclosing New Worlds

Robert C. Solomon

In business, politics, marriage, indeed in any significant relationship, trust is the essential precondition upon which all real success depends. But what, precisely, is trust? How can it be achieved and sustained? And, most importantly, how can it be regained once it has been broken? In Building Trust, Robert C. Solomon and Fernando Flores offer compelling answers to these questions. They argue that trust is not something that simply exists from the beginning, something we can assume or take for granted; that it is not a static quality or "social glue." Instead, they assert that trust is an emotional skill, an active and dynamic part of our lives that we build and sustain with our promises and commitments, our emotions and integrity. In looking closely at the effects of mistrust, such as insidious office politics that can sabotage a company's efficiency, Solomon and Flores demonstrate how to move from na?ve trust that is easily shattered to an authentic trust that is sophisticated, reflective, and possible to renew. As the global economy makes us more and more reliant on "strangers," and as our political and personal interactions become more complex, Building Trust offers invaluable insight into a vital aspect of human relationships.

In Business, Politics, Relationships, and Life

Building Trust

Alexandra Greeley

"A cookbook featuring recipes to commemorate feast days of Catholic saints"--

Cooking with the Saints

روبرت سي سولومون 

فرناندو فلوريس 

بناء الثقة في مجال الأعمال والسياسة والعلاقات والحياة هذا كتاب في الثقة يمكنك أن تثق بأنه شامل إبداعي مقاوم لكل معتقد تقليدي يحاول سولومون وفلوريس فيه أن يبرهنا على أن الثقة تدعم جميع أشكال العلاقات الإنسانية إنهما يدعيان أن الحياة دون ثقة قد تكون بغيضة فظة قصيرة هذا الكتاب الموجز يغير ويزيد النقاش في موضوع الثقة وهو بمثابة هدية أو تحد للقراء هذا ولما كان الاقتصاد العالمي يجعلنا أكثر اعتمادا على الغرباء ولما كانت علاقتنا السياسية والشخصية قد أصبحت أشد تعقيدا فإن هذا الكتاب بناء الثقة يقدم لنا نظرة ثاقبة لا تقدر بثمن لسجية لا يستطيع أي منا أن ينجح دون اعتمادها العبيكان للنشر 2004

Fernando Flores

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