Gregory Berns

No organization can survive without iconoclasts innovators who single-handedly upturn conventional wisdom and manage to achieve what so many others deem impossible. Though indispensable, true iconoclasts are few and far between. In Iconoclast, neuroscientist Gregory Berns explains why. He explores the constraints the human brain places on innovative thinking, including fear of failure, the urge to conform, and the tendency to interpret sensory information in familiar ways.

A Neuroscientist Reveals how to Think Differently

Iconoclast

A neuroscientist recounts his efforts to overcome administrative and behavioral hurdles to train his dogs to sit still during an MRI scan, an effort that produced evidence about canine empathy and the human-dog bond.

A Neuroscientist and His Adopted Dog Decode the Canine Brain

How Dogs Love Us

"Dog lovers and neuroscientists should both read this important book." --Dr. Temple Grandin What is it like to be a dog? A bat? Or a dolphin? To find out, neuroscientist and bestselling author Gregory Berns and his team did something nobody had ever attempted: they trained dogs to go into an MRI scanner--completely awake--so they could figure out what they think and feel. And dogs were just the beginning. In What It's Like to Be a Dog, Berns takes us into the minds of wild animals: sea lions who can learn to dance, dolphins who can see with sound, and even the now extinct Tasmanian tiger. Berns's latest scientific breakthroughs prove definitively that animals have feelings very much like we do--a revelation that forces us to reconsider how we think about and treat animals. Written with insight, empathy, and humor, What It's Like to Be a Dog is the new manifesto for animal liberation of the twenty-first century.

And Other Adventures in Animal Neuroscience

What It's Like to Be a Dog

In a multidisciplinary study, a noted psychiatrist draws on such diverse fields as neuoscience, economics, and evolutionary psychology to address the basic question of how to find a more satisfying way to think and live, arguing that the key to satisfaction lies in the complexity and challenge in one's life. Reprint.

Sensation Seeking, Novelty, and the Science of Finding True Fulfillment

Satisfaction

The New Neuroscience of How We Invent--And Reinvent--Our Identities

Self Delusion

Que se passe-t-il dans la tête d'un chien ? Qu'est-ce que pense et ressent le meilleur ami de l'Homme ? Vieille question de la cognition animale ! Pour y répondre enfin, le neuroscientifique Gregory Berns s'est livré à une première : étudier le cerveau de nos amis à quatre pattes, avec les nouvelles technologies d'imagerie cérébrale afin de visualiser leur activité cérébrale et déterminer quelles sont les zones qui réagissent à différentes émotions. Cette excursion inédite dans le cerveau canin a été complétée par d'autres études sur des animaux sauvages : lions de mer (qui peuvent apprendre à danser), dauphins (qui "voient" par écholocalisation), et même d'un animal éteint : le tigre de Tasmanie ! Les résultats de ces recherches pionnières montrent que les structures du cerveau animal sont organisées de la même manière que leurs homologues humaines : elles leur ressemblent et fonctionnent de façon similaire ! Ce qui incite à reconsidérer complètement la façon dont nous percevons et traitons les animaux.

Gregory Berns

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