Thomas K. McCraw

Isidor Straus Professor of Business History Emeritus Thomas K McCraw

Written by Pulitzer Prize-winning author, this book offers examinations of representative companies and the remarkable people who led them. It considers the firms including McDonald's, Procter & Gamble, Boeing, General Motors, and Ford - which began as entrepreneurial startups and grew to become big businesses.

How it Worked

American Business, 1920-2000

This memorial release takes a look back at the life and career of legendary American soul and R&B vocalist and pop star Whitney Houston, whose powerful vocals and larger than life image made her an icon, before her life short with her unexpected death in 2012 at the age f 48. ~ Cammila Collar, Rovi

Isidor Straus Professor of Business History Emeritus Thomas K McCraw

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