Gayle Laakmann McDowell

Jackie Bavaro

How many pizzas are delivered in Manhattan? How do you design an alarm clock for the blind? What is your favorite piece of software and why? How would you launch a video rental service in India? This book will teach you how to answer these questions and more. Cracking the PM Interview is a comprehensive book about landing a product management role in a startup or bigger tech company. Learn how the ambiguously-named "PM" (product manager / program manager) role varies across companies, what experience you need, how to make your existing experience translate, what a great PM resume and cover letter look like, and finally, how to master the interview: estimation questions, behavioral questions, case questions, product questions, technical questions, and the super important "pitch."

How to Land a Project Manager Job in Technology

Cracking the PM Interview

Gayle Laakmann Mcdowell

Product management is a big role, and this a big book.From the authors of the best-selling Cracking the PM Interview comes the comprehensive guide to the skills, frameworks, and practices to become a great product manager. It will help you level-up your skills and career from your first product management role through product leadership.You'll learn how to:* Design high-quality products that delight users and solve people's needs.* Run and deliver your projects quickly, smoothly, and effectively.* Create product visions and strategies to set direction and optimize for long-term impact.* Lead people and influence without authority.* Manage people, develop great PMs, build great teams, and create great product organizations.* Manage your career so you can translate your efforts into the recognition you deserve.This book will teach you the reliable frameworks and best practices that improve your chances of shipping a successful product. The frameworks won't transform you into a great product manager overnight or guarantee that your products never fail, but they'll help you avoid the most common problems and give you the structure to start experimenting, reflecting, and improving.Topics include:* Getting Started: the product life cycle; the first 90 days* Product Skills: user research; A/B tests; problem solving frameworks; systems thinking; product discovery; design sprints; ethical product design; technical terms and concepts; product documentation (specs and PRDs)* Execution Skills: agile project management; minimum viable products (MVPs); incremental development; product launches; time management; overcoming obstacles* Strategic Skills: product vision; strategy; roadmaps; goals and OKRs* Leadership Skills: growth mindset; ownership mentality; influencing without authority; stakeholder management; collaboration; communication; inspiring a team; mentoring; working with designers, engineers, and executives* People Management Skills: becoming a people manager; being a member of the leadership team; reviewing work; holding people accountable; coaching and development; recruiting and interviewing; product processes; organizational structures* Careers: career ladders; career goals; partnering with your manager; picking the right team; negotiations; networking; handling bad situations; career options beyond PM

Cracking the PM Career

Product management is a big role, and this is a big book. This comprehensive guide teaches new PMs and experienced PMs the skills, frameworks, and practices to become great product managers. ?Product skills: Drive better product decisions by conducting user research, performing data analysis, prototyping, writing product docs, and understanding technology.?Execution skills: Run your team well and deliver your projects quickly, smoothly, and effectively with project management, incremental development, launch processes, and good time management.?Strategic skills: Set a better direction for your team and optimize for long-term impact with vision, strategy, roadmapping, and team goals. Learn what it means to be "more strategic".?Leadership skills: Lead more effectively by developing your personal mindset, collaboration, communication, inspiration, and mentorship skills.?People management: Learn leadership skills for managers, including coaching, recruiting, interviewing, and creating organizational structures.?Careers: Navigate your career by understanding the career ladder, setting goals, and translating your accomplishments into advancement.

Jackie Bavaro

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