Jane Johnston

Clara Zawawi

Theory and Practice

Public Relations

Two-year-old Ricky Foster spent a bright October afternoon in the park with his babysitter, Lorna. But the young woman never returned home to the Fosters' apartment. Neither did Ricky. A twisted mind thinks only of the wide innocent eyes that can identify him. He must find Ricky Foster. But the boy is missing ... hidden in a place as deadly as the killer that stalks him.

Pray for Ricky Foster

Derek Bell

Mark Charter

* What is good teaching and learning in the primary school? * How can teachers manage the whole curriculum and still educate the whole child and raise standards? * How can teachers be in critical dialogue with each other and with the curriculum in their search for improvement? * What is the role of the teacher in the new primary curriculum? This wide ranging book seeks to address these questions and to provide a comprehensive overview of the whole primary curriculum. It aims to develop teaching throughout primary education and to support teachers in the effective delivery of the curriculum. There is a particular focus on recent changes in primary education. The contributors consider how teaching methodologies need to adapt to these changes to meet the needs of children and raise standards in school. Throughout the book, emphasis is placed on effective teaching and learning methodologies, the importance of quality interaction in the classroom, the role of the teacher in teaching and learning and the experience of the child. Exemplars of good teaching are provided in each chapter, as well as thought provoking ideas for good practice.

EBOOK: TEACHING THE PRIMARY CURRICULUM

Leanne Glenny

Communication and relationships sit at the centre of our hyper-connected lives, and their effective management is a strategic necessity for all organisations today. As the communication and public relations industries continue to grow globally, they offer a dynamic career for those with the right skills and knowledge. Jane Johnston and Leanne Glenny show how strategic communication and public relations plug into the social, economic and political world, creating crucial links between organisations and people. They explain how communication professionals build partnerships, motivate and engage stakeholders, manage content, media and planning, develop reputations, and troubleshoot crisis communication. Strategic Communication is a complete introduction to the fundamentals of communication and public relations for the next decade. It presents innovative and creative approaches to deliver 100 tools and tactics, over 30 theories and models, and three levels of strategy that underpin successful communication. The authors include examples from around the world, from private sector, public sector and not for profit organisations.

Public relations at work

Strategic Communication

Mark Pearson

A practical guide to starting a career in journalism

Your Guide to a Career in Journalism in Australia and New Zealand

Breaking Into Journalism

Mark Chater

John Halocha

Teaching is a complex process which involves the development and utilization of subject knowledge and teaching skills. Containing reflective and practical skills, this book supports such development, focusing specifically on teaching skills, considering what they are, how they develop and how they differ between age and subject. The book contains three sections – Planning, Doing and Reviewing - which demonstrate effective classroom practice. It uses examples of practitioners at different stages of their professional development to link theory and practice, and includes discussions on contemporary issues in primary education, such as: Constructivist teaching and learning Thinking skills Creativity Teaching and learning styles Child-centred learning The authors provide a critical analysis of the issues, practice and problems faced by primary school teachers, which is supported by reflective tasks throughout the book. Emphasizing the child as a partner in the learning process and highlighting the importance of teaching for child-centred learning, the book ultimately develops and strengthens the teacher’s skills. Developing Teaching Skills in the Primary School provides essential guidance and support to trainee, beginner and developing primary school teachers.

EBOOK: Developing Teaching Skills in the Primary School

Mark Sheehan

'This has always been the definitive text for PR in Australia. Public Relations: Theory and Practice is the complete companion for new and not-so-new practitioners. I'll be keeping a copy on my bookshelf.' - Tracy Jones, FPRIA former president, Public Relations Institute of Australia Public relations is a dynamic and rapidly growing field which offers a variety of career paths. Whether you're building the public image of an organisation, developing news and social media strategies, or managing issues for a company or political party, you need strong communication skills and a sound understanding of public relations processes. In this widely used introduction to professional practice, leading academics and practitioners outline the core principles of public relations in business, government and the third sectors. They show how to develop effective public relations strategies and explain how to research, run and evaluate a successful public relations campaign. Drawing on a range of communication and public relations theories, they discuss how to work with key publics, using all forms of media for maximum impact. It is richly illustrated with examples and case studies from Australia, New Zealand, Asia and other countries. Public Relations has been substantially revised and includes newly written chapters on social media, tactics, integrated marketing communication, risk and crisis communication, public relations history, corporate and investor public relations, and law, as well as a new glossary of theoretical terms.

Magda Pieczka

Communication has become the technology of public interest, demanding a re-examination of the key concept of public in both public relations and communication theory. This book defines a new concept of public interest communication, combining the conflict, negotiation and adaptation inherent in public interest, with a critical approach to communication management and public relations. Combining conceptual discussions about public theories of language with the tension between the public and private interests for public relations professionals, the book uses case studies to explore the negotiation of conflicting interests and the construction of the public interest within systems of governance at local, national and international levels. Public interest communication is identified within social and cultural contexts that resonate globally – health, community, media and the environment - each representing interest conflicts within the changing global environment. Addressing the forces of fragmentation, inequality and individualisation that characterize the modern world, this thought-provoking volume will be of great interest to researchers and advanced students of communication, public relations, environmental communication, public communication, and public policy.

Critical Debates and Global Contexts

Public Interest Communication

Katie Rowney

Media Strategies maps the complex and disruptive media environment for the communication professional and provides the tools and methods to work effectively within it. Increasingly, communication professionals need to be accomplished content managers, capable of employing an arsenal of multi-media tactics across different platforms. This book presents new and innovative approaches to media relations, brand journalism and content management, providing practitioners with the tools to creatively develop, share and deliver strategic media assets and ideas that cut through the cluttered digital environment. The authors also demonstrate that personal and traditional skills are as important as ever, including the ability to tell stories, create memorable media pitches, write and lay-out media materials, and develop credibility and trust in relationships. Media Strategies sets a new agenda for anyone seeking to build a career as a professional communicator. It includes examples from around the world, from corporate, political, government, not-for-profit and activist communication and public relations practice. 'The game has changed. Communications professionals should look to this as their guide when navigating a swiftly changing media landscape.' Ross Healy, Brand Social Media Specialist 'Media Strategies cuts through the hype to show how you can build your skills and excel as a communicator in both traditional media and the disruptive digital media platforms.' Elissa Trezia, Financial Technology PR Executive, Indonesia 'An excellent guide to the complex media landscape.' Catherine Archer, Academic Chair, Strategic Communication, Murdoch University

Managing content, platforms and relationships

Media Strategies

Emergent Science is essential reading for anyone involved in supporting scientific learning and development with young children aged between birth and 8. Drawing on theory, the book helps to develop the essential skills needed to understand and support science in this age range. The book is organised into three parts: development, contexts and pedagogy, exploring the underpinning theory alongside practical ideas to help trainees, teachers and childcare practitioners to create high-quality science experiences for the children they teach. The text includes guidance on developing professional, study and research skills to graduate and postgraduate level, as well as all the information needed to develop scientific skills, attitudes, understanding and language through concrete, social experiences for young children. Features include: Reflective tasks-at three levels of professional development;- early career/student, developing career/teacher and later career/leader. Case studies that exemplify good practice and practical ideas. Tools for learning - explain how science professionals can develop their professional, study skills and research skills to Masters level

Jane Johnston

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