Henry Timms

Jeremy Heimans

For most of human history the rules of power were clear: power was something to be seized, and then jealously guarded. Under this 'Old Power' we lived in a world of rulers and subjects. Now, we all sense that something has changed. From #MeToo to Harvey Weinstein; Corbyn to Trump; from YouTube sensations to darker phenomena such as the emergence of ISIS – in our new hyper-connected world, ideas and movements can spread and flourish with astonishing force and speed. In New Power, Jeremy Heimans and Henry Timms confront the biggest story of our age and trace how New Power is the key to understanding where we are and will prosper in the 21st Century. Drawing on examples from business, politics, popular culture and social justice, as well as case studies of organisations like LEGO and TED, they explain the forces that are changing the course of our age. In a world increasingly shaped by New Power, this book will show you how to shape your future.

Why outsiders are winning, institutions are failing, and how the rest of us can keep up in the age of mass participation

New Power

For most of human history the rules of power were clear: power was something to be seized, and then jealously guarded. Under this 'Old Power' we lived in a world of rulers and subjects.Now, we all sense that something has changed. From #MeToo to Harvey Weinstein; Corbyn to Trump; from YouTube sensations to darker phenomena such as the emergence of ISIS - in our new hyper-connected world, ideas and movements can spread and flourish with astonishing force and speed.In New Power, Jeremy Heimans and Henry Timms confront the biggest story of our age and trace how New Power is the key to understanding where we are and will prosper in the 21st Century.Drawing on examples from business, politics, popular culture and social justice, as well as case studies of organisations like LEGO and TED, they explain the forces that are changing the course of our age.In a world increasingly shaped by New Power, this book will show you how to shape your future.

Uma perspectiva inovadora sobre as ferramentas e as ações colaborativas que estão mudando a divisão de poder Por que certas iniciativas ganham proporções tão grandes enquanto outras não dão em nada? Em O novo poder: Como disseminar ideias, engajar pessoas e estar sempre um passo à frente em um mundo hiperconectado, Jeremy Heimans e Henry Timms discutem alguns dos maiores casos de sucesso de nosso tempo — o crescimento de megaplataformas como Facebook e Uber, as vitórias inesperadas de Obama e Trump, o surgimento de movimentos como #MeToo — e revelam o que de fato está por trás de todos eles: a ascensão do novo poder, que não é mais protegido e inalcançável como o antigo, mas aberto, colaborativo e movido principalmente por indivíduos comuns. A batalha entre esses dois modelos é o que determina quem nos governa, como trabalhamos e até mesmo como pensamos e nos sentimos. Com exemplos do mundo dos negócios, do ativismo político e da cultura pop, passando pela análise de organizações como Lego, NASA e TED, os autores explicam como construir e usar da melhor forma esse novo poder.

Como disseminar ideias, engajar pessoas e estar sempre um passo à frente em um mundo hiperconectado

O novo poder

New Power vs. Old Power – wer setzt sich durch? In Wirtschaft und Politik findet vor unseren Augen eine dramatische Umwälzung statt, deren konkrete Folgen wir jeden Tag spüren: Es etablieren sich zunehmend Machtstrukturen, die nicht mehr auf Autorität, Zentralisierung und exklusivem Zugang zu Ressourcen basieren (OLD POWER), sondern auf Community, Crowd-Funding und Dezentralisierung (NEW POWER). Jeremy Heimans und Henry Timms zeigen an vielen Beispielen, von AirBnB bis Uber, von der Trump-Kampagne bis zum IS, was genau diese Machtverschiebung bedeutet – und welche Ideen, Bewegungen und Unternehmen die vernetzte Welt dominieren werden.

Warum vernetzte Ideen und Bewegungen die alten Machtstrukturen verändern - und wie wir dies für uns nutzen können

Die neuen Mächte – New Power

Vítejte ve světě nové moci. Jeremy Heimans a Henry Timms popisují největší příběhy naší doby – vzestup megaplatforem jako Facebook a Uber, nečekaná vítězství Obamy a Trumpa či náhlý vznik hnutí #MeToo – a odhalují, co za nimi opravdu stojí: nárůst nové moci. Nová moc je otevřená, umožňuje aktivní účast a řídí ji lidé na stejné úrovni.

Jeremy Heimans

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