Jon Huntsman

The company he founded in 1970, the Huntsman Corporation, is now one of the largest petrochemical manufacturers in the world, employing more than 12,000 people and generating over $10 billion in revenue each year. Success in business, though, has always been a means to an end—never an end in itself. In Barefoot to Billionaire, Huntsman revisits the key moments in his life that shaped his view of faith, family, service, and the responsibility that comes with wealth. He writes candidly about his brief tenure in the Nixon administration, which preceded the Watergate scandal but still left a deep impression on him about the abuse of power and the significance of personal respect and integrity. He also opens up about his faith and prominent membership in the Church Jesus Christ of Latter-Day Saints. But most importantly, Huntsman reveals the rationale behind his commitment to give away his entire fortune before his death. In 1995, Huntsman and his wife Karen founded the Huntsman Cancer Institute and have since dedicated more than a billion dollars of their personal funds to the fight for a cure. They don’t plan to stop giving until the battle is won. In this increasingly materialistic world, Barefoot to Billionaire is a refreshing reminder of the enduring power of traditional values.

Reflections on a Life's Work and a Promise to Cure Cancer

Barefoot to Billionaire

The nationwide bestseller--fully updated for today’s tough times and worldwide financial crises “Everyone does it.” Everyone cheats. Cuts corners. Tells lies. Maybe it was different once. Not today. If you want to succeed in this economic climate, you simply have to make compromises. Right? Wrong. You can succeed at the highest levels, without sacrificing the principles that make life worth living. The proof? You’re holding it. Jon M. Huntsman built a $12 billion company from scratch, the old-fashioned way: with integrity. There were short-term costs and difficult decisions. There were tough times. Times just like today. But ultimately, leading with integrity wasn’t just personally right for Huntsman, it also proved to be the best business strategy. In Winners Never Cheat, Huntsman tells you how he did it, and how you can, too. This book is about remembering why you work, and why you were chosen to lead. It’s about finding the bravery to act on what you know is right, no matter what you’re up against. It’s about winning. The right way. Think about the kind of person you want to do business with. Then, be that person--and use this book to get you there. Author royalties from this book go to the Huntsman Cancer Foundation “The way Jon conducts his business and lives his life will not only inspire you to be a better person, citizen, and entrepreneur, it also will give you hope that the good guys don't finish last.” Glenn Beck "Jon Huntsman is a different breed. He believes business is a creative endeavor, similar to a theater production, wherein integrity must be the central character." Larry King, CNN "Jon Huntsman's own life and personal values lend credence to his words. He walks his ethical talk." Neil Cavuto, Fox News "This book could put me out of business. Nobody would be happier about it than me." Wayne Reaud, Trial Attorney.

Even in Difficult Times, New and Expanded Edition

Winners Never Cheat

Doug Lennick

Fred Kiel Ph.D.

In Moral Intelligence 2.0, Lennick and Kiel extensively identify the moral components at the heart of the recent financial crisis, and illuminate the monetary and human costs of failed moral leadership in global finance, business and government. The authors begin by systematically defining the principles of moral intelligence and the behavioral competencies associated with them. Next, they demonstrate why sustainable optimal performance–on both an individual and organizational level–requires the development and application of superior moral and emotional competencies. Using many new examples and real case studies and new interviews with key business leaders, they identify connections between moral intelligence and higher levels of trust, engagement, retention, and innovation. Readers will find specific guidance on moral leadership in both large organizations and entrepreneurial ventures, as well as a new, practical, step-by-step plan for measuring and strengthening every component of moral intelligence–from integrity and responsibility to compassion and forgiveness. In Jon Huntsman's Winners Never Cheat: Even In Difficult Times. Who's Jon Huntsman? Someone who started with practically nothing, and made it to Forbes' list of America's Top 100 richest people: a self-made multi-billionaire. This book presents the lessons of his lifetime in business: a life that has included the best of times and the worst. The first edition became an instant classic; now, Huntsman has thoroughly updated it with new chapters on maintaining your principles in difficult times, when dishonest "sharks" seem to be everywhere. This is no mere exhortation: it's as practical as a book can get. It's about how you listen to your moral compass, even as others ignore theirs. It's about building teams with higher values...sharing success and taking responsibility...earning the rewards that only come with giving back. Huntsman built his career and fortune on these principles. You don't live them just to "win": you live them because they're right. But in an age of cheating and scandal, Huntsman's life proves honesty is more than right: it's your biggest competitive differentiator. So, consider what kind of person you want to do business with. Then, be that person and use this book to get you there. All author royalties from this book go to the Huntsman Cancer Foundation.

Sticking It Out in Tough Times (Collection)

This is the eBook version of the printed book. This Element is an excerpt from Winners Never Cheat: Even in Difficult Times (ISBN: 9780137009039) by Jon M. Huntsman. Available in print and digital formats. How to keep your moral compass pointed toward “true North”--even when those around you are compromising their ethics. No one is raised in a moral vacuum. Every mentally balanced human recognizes basic right from wrong. Whether a person is brought up Christian, Jew, Buddhist, Muslim, Hindu, Unitarian, New Age, a freethinker, or an atheist, he or she is taught from toddler on that you shouldn’t lie, steal, cheat, or be deliberately rude, and there are consequences for doing so….

Keep Your Moral Compass

Winners Play By the Rules

This Element is an excerpt from Winners Never Cheat: Even in Difficult Times (ISBN: 9780137009039) by Jon M. Huntsman. Available in print and digital formats. No moral shortcuts: understanding the real meaning of character--and why it is the only route to sustainable success Which rules we honor and which we ignore determine personal character, and it is character that determines how closely we will allow our value system to affect our lives. Character is most determined by integrity and courage. It's how you act when no one is watching. These traits, or lack thereof, are the foundation of life's moral decisions ...

Character REALLY Is How You Act When No One Is Watching

This Element is an excerpt from Winners Never Cheat: Even in Difficult Times (ISBN: 9780137009039) by Jon M. Huntsman. Available in print and digital formats. No moral shortcuts: understanding the real meaning of character--and why it is the only route to sustainable success Which rules we honor and which we ignore determine personal character, and it is character that determines how closely we will allow our value system to affect our lives. Character is most determined by integrity and courage. It’s how you act when no one is watching. These traits, or lack thereof, are the foundation of life’s moral decisions....

Next time someone tells you business can't be done ethically -- corners must be cut, negotiations can't be honest -- hand them Jon Huntsman's new book. He started with practically nothing, and made it to Forbes'list of America's Top 100 richest people. Huntsman's generous about sharing the credit, but in the 21st century, he's the nearest thing to a self-made multi-billionaire. Now, he presents the lessons of a lifetime: a passionate, inspirational manifesto for returning to the days when your word was your bond, a handshake was sacred, and swarms of lawyers weren't needed to back it up. This is no mere exhortation: it's a practical business book about how to listen to your moral compass, even as others ignore theirs. It's about how you build teams with the highest values, share success, take responsibility, and earn the rewards that only come with giving back. Huntsman's built his career and fortune on these principles. You don't live these principles just to 'succeed': you live them because they're right. But in an age of non-stop business scandal, Huntsman's life proves honesty is more than right: it's the biggest competitive differentiator.

Jon Huntsman

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