Jon Miller

David Muir

This is not a 'how to' book about branding. Instead it outlines approaches that will increase the accountability of marketing spending and provide tools to support investment decisions. Drawing on the world's largest database of brand research, The Business of Brands outlines the ways in which brands are a source of value for both businesses and consumers. For businesses, it shows how brands contribute to shareholder value, both through revenue generation and by acting as a management tool. And for consumers, it shows how brands can fulfil various valuable functions - such as acting as a source of trust or a predictor of quality.

The Business of Brands

Kayla Krantz

R. E. Sargent

Steven Pajak

Mark Young

Matthew A. Clarke

Claire Brown

Bridgett Nelson

Chisto Healy

T. M. Brown

T. M. Morgan

Chris Wilkerson

A Collaborative Horror Experience

Devil's Gulch

Brad Inwood

Early modern philosophers looked for inspiration to the later ancient thinkers when they rebelled against the dominant Platonic and Aristotelian traditions. The impact of the Hellenistic philosophers (principally the Stoics, Epicureans and Skeptics) on such philosophers as Descartes, Leibniz, Spinoza and Locke was profound and is ripe for reassessment. This collection of essays offers precisely that. Leading historians of philosophy explore the connections between Hellenistic and early modern philosophy in ways that take advantage of new scholarly and philosophical advances. The essays display a challenging range of methods and will be an invaluable point of reference for philosophers, historians of ideas and classicists.

Hellenistic and Early Modern Philosophy

Matt Johanson

Wylie Wong

This offering in the continuing "Where Have You Gone?" series focuses on the lost heroes and fan favorites from San Francisco Giants baseball history.

Where Have You Gone?

Giants

Lucy Parker

FEATURES INDIAN COMPANIES TATA AND MAHINDRA Is big business part of the problem or part of the solution ? Everybody’s Business is a journey through the business world. We meet the companies that are driving business forward by mobilising to tackle the challenges we all face. At its heart, this is a story of businesses doing what they do best: delivering products and services that people need, creating jobs and finding new ways to solve old problems. It’s a story of people taking the initiative, and finding inspiration in the positive impact of their actions. We see how some of today’s leading companies are realising that lasting success comes from having a purpose broader than making a profit. They know that business should benefit customers, employees, suppliers, neighbours and the wider world, as well as shareholders. Enduring value comes from making business work for everybody. Jon Miller has worked all over the world with global brands such as Coca-Cola and American Express. He was Strategy Director for Mother, one of the most awarded creative agencies in the world, and spent many years with Ogilvy. Jon has created campaigns for many NGOs, including Amnesty, Greenpeace and WWF, as well as developing communications strategies for government campaigns. Lucy Parker has spent much of her working life as a documentary-maker for the BBC. She went on to make films about businesses around the world and has worked as a coach and adviser to the leaders of some of the world’s biggest companies.

The unlikely story of how Big business can fix the world

Everybody’s Business

Sometimes it seems as if business exists purely to enrich a small elite. While the world is facing unprecedented challenges, it appears that businesses are only interested in making profits or paying bonuses. Big businesses are powerful machines. We all know they have the potential to cause enormous social and environmental harm; but with their resources and expertise they can also be great engines of positive change. Rather than fighting the power of business, should we be seeking to harness it? Everybody's Business is a journey through the business world. We meet the companies that are driving business forward by mobilising to tackle the challenges we all face. At its heart, this is a story of businesses doing what they do best: delivering products and services that people need, creating jobs and finding new ways to solve old problems. It's a story of people taking the initiative, and finding inspiration in the positive impact of their actions. We see how some of today's leading companies are realising that lasting success comes from having a purpose broader than making a profit. They know that business should benefit customers, employees, suppliers, neighbours and the wider world, as well as shareholders. Enduring value comes from making business work for everybody.

The Unlikely Story of How Big Business Can Fix the World

Everybody's Business

During the early modern era (c. 1600-1800), philosophers formulated a number of new questions, methods of investigation, and theories regarding the nature of the mind. The result of their efforts has been described as “the original cognitive revolution”. Topics in Early Modern Philosophy of Mind provides a comprehensive snapshot of this exciting period in the history of thinking about the mind, presenting studies of a wide array of philosophers and topics. Written by some of today’s foremost authorities on early modern philosophy, the ten chapters address issues ranging from those that have long captivated philosophers and psychologists as well as those that have been underexplored. Likewise, the papers engage figures from the history of ideas who are well-known today (Descartes, Hume, Kant) as well as those who have been comparatively neglected by contemporary scholarship (Desgabets, Boyle, Collins). This volume will become an essential reference work that graduate students and professionals in the fields of philosophy of mind, the history of philosophy, and the history of psychology will want to own.

Topics in Early Modern Philosophy of Mind

Aristotle's Nicomachean Ethics is one of the most important ethical treatises ever written, and has had a profound influence on the subsequent development of ethics and moral psychology. This collection of essays, written by both senior and younger scholars in the field, presents a thorough and close examination of the work. The essays address a broad range of issues including the compositional integrity of the Ethics, the nature of desire, the value of emotions, happiness and the virtues. The result is a volume which will challenge and advance the scholarship on the Ethics, establishing new ways of viewing and appreciating the work for all scholars of Aristotle.

A Critical Guide

Aristotle's Nicomachean Ethics

A new collection of thirteen essays, covering the reception of Aristotle's ethics from the ancient world to the twentieth century. Provides both a history of reception and conceptual analysis for each figure or school. For students of philosophy and of the history of ethics and ideas.

The Reception of Aristotle's Ethics

Mike Wroblewski

Jaime Villafuerte

FOSTER AND SUSTAIN A "KAIZEN" CULTURE IN YOUR ORGANIZATIONFOREWORD BY JOHN TOUSSANT, CEO OF THEDACARETransforming a culture is far more about emotional growth than technical maturity. Co-written by leaders at the Kaizen Institute, "Creating a Kaizen Culture" explains how to enable an adaptive, excellent, and sustainable organization by leveraging core "kaizen" values and the behaviors they generate. The proven methods presented in this book will dramatically increase your chances of success in implementing a "kaizen" culture by closing the biggest gaps in the correct understanding of: WHAT KAIZEN CULTURE IS AND WHY WE NEED IT HOW EVERYONE, EVERYWHERE CAN PRACTICE "KAIZEN" EVERY DAY THE LEADER'S ROLE IN TURNING KAIZEN CULTURE INTO COMPETITIVE ADVANTAGEBased on more than 50 years of combined experience from experts who have successfully used "kaizen" to lead real transformation in a wide variety of industries, "Creating a Kaizen Culture" reveals how to propel rapid and sustainable performance improvement. It provides a detailed and illustrated road map to organized "kaizen" implementation through kaizen events. Real-world examples demonstrate "kaizen" culture in action at Toyota, Zappos, Wiremold, and many other companies. Featuring valuable insights from Kaizen Institute leaders, this practical resource covers: WHY WE NEED A "KAIZEN" CULTURE THE TRUE MEANING OF "KAIZEN" THE ORIGIN OF THE "KAIZEN" EVENT "KAIZEN" AS A STRATEGY IN PRACTICE DAILY "KAIZEN" SUSTAINING A "KAIZEN" CULTURE ORGANIZATIONAL READINESS FOR "KAIZEN" TRANSFORMATION FACING UP TO THE CULTURE MONSTER CASE STUDIES OF REAL-WORLD "KAIZEN" IMPLEMENTATION IN ORGANIZATIONS OF VARIOUS SIZES AND INDUSTRIES.

Creating a Kaizen Culture: Align the Organization, Achieve Breakthrough Results, and Sustain the Gains

Aristotle's ethics are the most important in the history of Western philosophy, but little has been said about the reception of his ethics by his many successors. The present volume offers thirteen newly commissioned essays covering figures and periods from the ancient world, starting with the impact of the ethics on Hellenistic philosophy, taking in medieval, Jewish and Islamic reception and extending as far as Kant and the twentieth century. Each essay focuses on a single philosopher, school of philosophers, or philosophical era. The accounts examine and compare Aristotle's views and those of his heirs and also offer a reception history of the ethics, dealing with matters such as the availability and circulation of Aristotle's texts during the periods in question. The resulting volume will be a valuable source of information and arguments for anyone working in the history of ethics.

Jon Miller

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