Mark Johnston

Greg Marshall

Marshall/Johnston's Marketing Management, 2e has taken great effort to represent marketing management the way it is actually practiced in successful organisations today. Given the dramatic changes in the field of marketing, it is a sure bet that the job of leading marketing manager's contributions to the organisation and its customers, clients, and partners has changed at the same level. Yet, no marketing management book on the market today fully and effectively captures and communicates to students how marketing management is really practiced in the 21st century business world. Clearly, it is time for an updated approach to teaching and learning within the field. Marketing Management 2e is designed to fulfill this need.

Marketing Management

This is the first book on the history of trees in Britain's towns and cities and the people who have planted and cared for them. It is a highly readable and authoritative account of the trees in our urban landscapes from the Romans to the present day, including public parks, private gardens, streets, cemeteries and many other open spaces. It charts how our appreciation of urban trees and woodland has evolved into our modern understanding of the many environmental, economic and social benefits of our urban forests. A description is also given of the various threats to these trees over the centuries, such as pollution damage during the Industrial Revolution and the recent ravages of Dutch elm disease. Central and local government initiatives are examined together with the contribution of civic and amenity societies. However, this historical account is not just a catalogue of significant events but gives a deeper analysis by exploring fundamental issues such as who owned those treed landscapes, why they were created and who had access to them. The book concludes with the fascinating story of how trees have contributed to efforts to improve urban conditions through various ‘visions of urban green' such as the model villages, garden cities, garden suburbs and the new towns. Studies in garden and landscape history have often been preoccupied with those belonging to the rich and powerful. This book focuses particularly on working people and the extent to which they have been able to enjoy urban trees and greenspace. It will appeal to a general readership, especially those with an interest in garden history, heritage landscapes and the natural and built environment. Its meticulous referencing will also ensure it is much appreciated by students and academics pursuing further reading and research. It is written by an internationally renowned arboriculturist who combines a passion for trees with a sound understanding of British social and cultural history.

A History of British Urban Arboriculture

Trees in Towns and Cities

This book provides a generously illustrated, engaging and moving account of the history of the stretcher-bearer.

Stretcher-bearers

IBM Redbooks

Jaco Jacobs

Axel Buecker

Peter Brittenham

Christian Mark

Saritha Arunkumar

Brian Blackshaw

Martin Borrett

Jan Flegr

Vladimir Jeremic

Gretchen Marx

Stefaan Van Daele

Serge Vereecke

Security is a major consideration in the way that business and information technology systems are designed, built, operated, and managed. The need to be able to integrate security into those systems and the discussions with business functions and operations exists more than ever. This IBM® Redbooks® publication explores concerns that characterize security requirements of, and threats to, business and information technology (IT) systems. This book identifies many business drivers that illustrate these concerns, including managing risk and cost, and compliance to business policies and external regulations. This book shows how these drivers can be translated into capabilities and security needs that can be represented in frameworks, such as the IBM Security Blueprint, to better enable enterprise security. To help organizations with their security challenges, IBM created a bridge to address the communication gap between the business and technical perspectives of security to enable simplification of thought and process. The IBM Security Framework can help you translate the business view, and the IBM Security Blueprint describes the technology landscape view. Together, they can help bring together the experiences that we gained from working with many clients to build a comprehensive view of security capabilities and needs. This book is intended to be a valuable resource for business leaders, security officers, and consultants who want to understand and implement enterprise security by considering a set of core security capabilities and services.

Using the IBM Security Framework and IBM Security Blueprint to Realize Business-Driven Security

FBI & An Ordinary Guy, -The Private Price of Public Service - is a memoir about the many chilling, sometimes comical, events in a career as an FBI agent and the personal price some of us paid. For me, coming from a rough childhood I confronted the choices of becoming a clergyman, crook or cop. As an FBI agent in New York and other large American cities, we faced outlaw motorcycle gangs, the Mafia, drug kingpins, and terrorists; land pirates. I personally had many successes, but hard-won victories eventually sapped my energy and spirit. Along the way I had to come to grips with the murders of a squad partner, two New York City cops and several government witnesses. The public knows little about the stress and high emotional costs the guardians of their safety pay in the constant battle against crime and terror. The favorite antidotes of many law enforcement peers —crawling into a bottle or the wrong bed—proved to provide little long-lasting comfort. FBI & An Ordinary Guy reveals the inner working of the FBI, the humanness of its family members, and the real life story behind some of its major cases. But, this factual account is told through a genuine framework of the bitter sweet contrast of the gritty horrors of law enforcement versus affectionate father to daughter communication via never mailed letters to my children.

FBI & an Ordinary Guy - The Private Price of Public Service

Trees are now in the public eye as never before. The threat of tree diseases, the felling of street trees, and the challenge of climate change are just some of the issues that have put trees in the media spotlight. At the same time, the trees in our parks, gardens, and streets are a vital resource that can deliver environmental, social, and economic benefits that make our towns and cities attractive, green, and healthy places. Ever since Roman times when amenity trees were first planted in Britain, caring for those trees has required specialist skills. This is mainly because of the challenges of successfully integrating large trees into the urban environment and the risks involved in working with them, often at height and in close proximity to people, buildings and roads. But who are the people with the specialist expertise to care for our amenity trees? While professionals such as horticulturists, landscape architects, conservationists and foresters have a role to play, it is the arboriculturists who are the ‘tree experts’. For centuries arboriculture was often synonymous with forestry or considered an aspect of horticulture, until it emerged in the nineteenth century as a separate discipline. There are now some 22,000 people employed in Britain’s arboricultural industry, including practical tree surgeons and arborists, local authority tree officers, and arboricultural consultants. This is the first book to trace the history of Britain’s professional tree experts, from the Roman arborator to the modern chartered arboriculturist. It also discusses the influences from continental Europe and North America that have helped to shape British arboriculture over the centuries. The Tree Experts will have particular appeal to those interested in the natural and built environment, heritage landscapes, social history, and the history of gardening.

A History of Professional Arboriculture in Britain

The Tree Experts

Tom 'Diver' Derrick VC DCM was Australia's most famous fighting soldier of World War II. Derrick fought in five campaigns, won the highest medals for bravery, and died of wounds sustained while leading his men in the war's last stages. His career reached its climax on the jungle-clad heights of Sattelberg in New Guinea, where he won the Victoria Cross by spearheading the capture of seemingly impregnable Japanese defences. The diaries Derrick kept throughout his campaigns, from Tobruk to Tarakan, are among the most important writings by any Australian soldier. Those diaries and all his other known wartime correspondence and interviews are published here for the first time in their entirety. 'Diver' had only a rudimentary education, but his intelligence, humour, ambition and fighting outlook shine through his words. Edited and annotated by Mark Johnston, one of Australia's leading authorities on World War II, this book provides unprecedented insights into the mind and the remarkable career of one of Australia's most decorated and renowned servicemen. 'Australia's leading World War II historian reveals Australia's most intriguing Victoria Cross winner – an enticing and informative pairing!' — Professor Peter Stanley 'Brilliantly researched – a wonderful, enlightening insight into the life of Australia's most remarkable frontline soldier of World War II.' — Professor David Horner 'Few historians would be better suited to writing about the soldiers' battles, weapons and equipment during the Second World War than Mark Johnston. Over the past decade he has become the leading historian on the experience of Australian soldiers during the war.' — Karl James, Wartime Magazine

The wartime writings of Australia's most famous fighting soldier of World War II

Derrick VC in his own words

A bold and persuasive case for abandoning old religions and still believing in God In this book, Mark Johnston argues that God needs to be saved not only from the distortions of the "undergraduate atheists" (Richard Dawkins, Christopher Hitchens, and Sam Harris) but, more importantly, from the idolatrous tendencies of religion itself. Each monotheistic religion has its characteristic ways of domesticating True Divinity, of taming God's demands so that they do not radically threaten our self-love and false righteousness. Turning the monotheistic critique of idolatry on the monotheisms themselves, Johnston shows that much in these traditions must be condemned as false and spiritually debilitating. A central claim of the book is that supernaturalism is idolatry. If this is right, everything changes; we cannot place our salvation in jeopardy by tying it essentially to the supernatural cosmologies of the ancient Near East. Remarkably, Johnston rehabilitates the ideas of the Fall and of salvation within a naturalistic framework; he then presents a conception of God that both resists idolatry and is wholly consistent with the deliverances of the natural sciences. Princeton University Press is publishing Saving God in conjunction with Johnston's forthcoming book Surviving Death, which takes up the crux of supernaturalist belief, namely, the belief in life after death. Some images inside the book are unavailable due to digital copyright restrictions.

Religion after Idolatry

Saving God

Johnston presents an argument for a form of immortality that divests the notion of any supernatural elements. The book is packed with illuminating philosophical reflection on the question of what we are, and what it is for us to persist over time.

Surviving Death

The highest spiritual blessing God can give is to make believers in Jesus his children. Adoption into the family of God is a greater privelige than becoming right with God through receiving forgiveness of one's sins. As His children, Christians have been given a place of high status and are entitled to all the benefits that come through this permanent relationship with their heavenly Father. Mark Johnston examines different aspects of being 'the child of a King' and discovers the blessings given to every believer. He also considers possible errors of understanding, including whether or not God is the father of all humans by creation.

Child of a King

So you want to drive stick... You've heard that driving stick gives you more control of your car in every situation, from a passing maneuver to descending a snowy hill. You've heard driving a stick shift car is more economical at the gas pump. You've heard it's more fun. But you've also heard it's hard to learn. There are gearshifts to master, your engine can stall, and understanding the clutch is a nightmare: "Lift the clutch pedal and the clutch is engaged." Engaged? I've never even seen a clutch with a girlfriend! So, what if I told you using a clutch is no more difficult than using a faucet, or that I can teach you - in one sentence - how to avoid ever stalling your engine? I've already taught thousands of people to drive stick - men and women of all ages - normal people, not engineering students or race car engineers. And I can teach you.

The Art of Driving Stick

This book explains vividly how more than 130,000 Australian airmen fought Japan from the Pacific War's first hours in 1941 to its last in 1945. They clashed over a vast area, from India to Noumea, Bass Strait to the Philippines. Merely flying over that region's boundless oceans and wild weather was dangerous enough for Australia's fliers, but their formidable enemies made it much more perilous. In their Zero fighters and Betty bombers they were initially too numerous, experienced and well-armed for the few Australians who opposed them in Malaya, the Northern Territory and New Guinea. February 1942 brought the RAAF its darkest hour: the bombing of Darwin, which no Australian fighter planes contested.

Australian Airmen in the Pacific War

Whispering Death

Stanley Fields

How tiny variations in our personal DNA can determine how we look, how we behave, how we get sick, and how we get well. News stories report almost daily on the remarkable progress scientists are making in unraveling the genetic basis of disease and behavior. Meanwhile, new technologies are rapidly reducing the cost of reading someone's personal DNA (all six billion letters of it). Within the next ten years, hospitals may present parents with their newborn's complete DNA code along with her footprints and APGAR score. In Genetic Twists of Fate, distinguished geneticists Stanley Fields and Mark Johnston help us make sense of the genetic revolution that is upon us. Fields and Johnston tell real life stories that hinge on the inheritance of one tiny change rather than another in an individual's DNA: a mother wrongly accused of poisoning her young son when the true killer was a genetic disorder; the screen siren who could no longer remember her lines because of Alzheimer's disease; and the president who was treated with rat poison to prevent another heart attack. In an engaging and accessible style, Fields and Johnston explain what our personal DNA code is, how a few differences in its long list of DNA letters makes each of us unique, and how that code influences our appearance, our behavior, and our risk for such common diseases as diabetes or cancer.

Genetic Twists of Fate

This riveting book follows a small group of Australian front-line soldiers from their enlistment in the dark days of 1940 to the end of World War II. No ordinary soldiers, they were members of Don Company of the Second 43rd Battalion, part of the famous 9th Australian Division, which - during campaigns in Tobruk, El Alamein, New Guinea, and Borneo - sustained more casualties and won more medals than any other Australian division. It is an evocative and detailed account of the day-to-day war of three infantry soldiers whose experiences included night patrols at Tobruk, advancing steadily through German barrages at Alamein, charging enemy machine guns in New Guinea, and repelling Japanese charges on Borneo. Inspired by American historian Stephen Ambrose's landmark book, Band of Brothers, about the US Army's Easy Company of the 506th Regiment, Mark Johnston, one of our best military historians, here gives an Australian company the same treatment. Using the frank and detailed personal letters, diaries, and memoirs of three Australian soldiers, he brings to life their campaigns, battles, and interactions with their comrades and enemies. His book is a unique and powerful account of the everyday experiences of a small unit of Australian soldiers on the front line.

Don Company, Second 43rd Battalion, 9th Division

An Australian Band of Brothers

Powerful, authoritative and provocative, this is the first one-volume history of the RAAF's immense conflict with Japan.

Australian airmen in the Pacific War

Robyn Freedman Spizman

High schooler Kyle and his "secret agent" friends uncover a medical mystery when they embark on a mission to prevent fellow "agent" (and Kyle's secret crush) Lucinda from moving away from New York City.

The Secret Agents Strike Back

"This... book follows a small group of Australian front-line soldiers from their enlistment in the dark days of 1940 to the end of World War II. No ordinary soldiers, they were members of Don Company of the Second 43rd Battalion, part of the famous 9th Australian Division, which — during campaigns in Tobruk, El Alamein, New Guinea, and Borneo — sustained more casualties and won more medals than any other Australian division. It is an evocative and detailed account of the day-to-day war of three infantry soldiers whose experiences included night patrols at Tobruk, advancing steadily through German barrages at Alamein, charging enemy machine guns in New Guinea, and repelling Japanese charges on Borneo... Using the frank and detailed personal letters, diaries, and memoirs of three Australian soldiers, he brings to life their campaigns, battles, and interactions with their comrades and enemies. His book is a unique and powerful account of the everyday experiences of a small unit of Australian soldiers on the front line.

In this book the authors explain what our personal DNA code is, how a few differences in its long list of our DNA letters makes each of us unique, and how that code influences our appearance, our behavior, and our risk for such common diseases as diabetes or cancer. News stories report almost daily that scientists have linked a certain gene to a disease like Alzheimer's or macular degeneration, or to a condition like depression or autism, or to a trait like aggressiveness or anxiety. Accompanying this progress in unraveling the genetic basis of disease and behavior are new technologies that are rapidly reducing the cost of reading someone's personal DNA (all six billion letters of it). Within the next ten years, hospitals may present parents with their newborn's complete DNA code along with her footprints and APGAR score. Here the authors, both geneticists help us make sense of the genetic revolution that is upon us. They tell real life stories that hinge on the inheritance of one tiny change rather than another in an individual's DNA: a mother wrongly accused of poisoning her young son when the true killer was a genetic disorder; the mountain-climbing brothers with a one-in-two chance of succumbing to Huntington's disease; the screen siren who could no longer remember her lines because of Alzheimer's disease; and the president who was treated with rat poison to prevent another heart attack.

Mark Johnston

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