Matthias Karmasin

Josef Seethaler

Gabriele Melischek

Romy Wöhlert

Brings together international scholarship to explore the changing relationships between war, media, and the public from multidisciplinary perspectives and over an extended historical period, spanning from World War I through the so-called 'War on Terror'.

The Role of the Mass Media in Hostile Conflicts from World War I to the "War on Terror"

Selling War

Andy Kaltenbrunner

Daniela Kraus

Innovation and Transition

Journalism Report V

Judith Bug

Internet und Handy avancieren zielstrebig zu Leitmedien der jungen Generation. Jugendkulturen konstituieren sich zunehmend durch Telekommunikationsangebote (SMS, Chat, interaktive Spiele) oder werden durch diese beeinflusst. Der vorliegende Band führt in die vielfältigen Fragestellungen ein und stellt die zentralen Entwicklungen und Probleme sowie aktuelle Forschungsprojekte aus einer interdisziplinären Perspektive dar.

Eine Einführung

Telekommunikation und Jugendkultur

Franzisca Weder

Larissa Krainer

The Textbook seeks for an innovative approach to Sustainability Communication as transdisciplinary area of research. Following the United Nations Sustainable Development Goals, which are intended to transform the world as it is known, we seek for a multidisciplinary discussion of the role communication plays in realizing these goals. With complementing theoretical approaches and concepts, the book offers various perspectives on communication practices and strategies on an individual, organizational, institutional, as well as public level that contribute, enable (or hinder) sustainable development. Presented case studies show methodological as well as issue specific challenges in sustainability communication. Therefore, the book introduces and promotes innovative methods for this specific area of research.

A Reflective Compendium

The Sustainability Communication Reader

Creating a Path for New Content Formats, Business Models, Consumer Roles, and Business Responsibility

Media and Change Management

Sandra Diehl

Convergence has gained an enormous amount of attention in media studies within the last several years. It is used to describe the merging of formerly distinct functions, markets and fields of application, which has changed the way companies operate and consumers perceive and process media content. These transformations have not only led business practices to change and required companies to adapt to new conditions, they also continue to have a lasting impact on research in this area. This book’s main purpose is to shed some light on crucial phenomena of media and convergence management, while also addressing more specific issues brought about by innovations related to media, technologies, industries, business models, consumer behavior and content management. This book gathers insights from renowned academic researchers and pursues a highly interdisciplinary approach. It will serve as a valuable reference guide for students, practitioners and researchers interested in media convergence processes.

Media and Convergence Management

Friedrich Krotz

Tobias Eberwein

Matthias Rath

The volume deals with the normative challenges and the ethical questions imposed by, and through, the developments and changes in everyday life, culture and society in the context of media change. It is thus concerned with the questions of whether and how the central concept of (enlightened) ethics must evolve under these premises – or in other words: what form do ethics take in mediatized societies? In order to address this question and to stimulate and initiate a debate, the authors focus on two concepts: responsibility and resistance. Their contributions try to shed light not only on the empirical shreds of evidence of change in mediatized societies, but also on the normative challenges and ethical possibilities of these developments.

Ethics in Mediatized Worlds

Responsibility and Resistance

Daniela Süssenbacher

Nicole Gonser

Das Buch behandelt die Public-Value-Debatte ausgehend von einer kulturwissenschaftlichen Position. Um gegenwärtige und kommende Perspektiven zu sammeln, die die vielschichtige medienpolitische Debatte auch noch die nächsten Jahre beschäftigen werden, ordnet das Buch theoretische und praktische Ansichten. Unter Einbindung von medienökonomischen, medienpolitischen und mediensoziologischen Perspektiven werden verschiedene Argumentationsweisen des Fach- und Mediendiskurses in Beiträgen dargestellt und analysiert. Dabei werden der Stellenwert der Diskussion, die sich derzeit noch immer überwiegend auf Anforderungen an den öffentlich-rechtlichen Rundfunk konzentriert, und mögliche Konsequenzen für die Medienentwicklung zum Thema.

Theorie und Praxis im internationalen Vergleich

Public Value

Rainer Ribing

Der Leitfaden für die inhaltliche und formale Gestaltung wissenschaftlicher Arbeiten – kompakt, topaktuell und jetzt auch in Farbe! Kapitel 1 gibt eine Einführung in die Welt des wissenschaftlichen Arbeitens (Forschungsfrage, Planung), Kapitel 2 erläutert Form und Formatierung (formaler Aufbau, Formatierung in Word), Kapitel 3 behandelt den Prozess des wissenschaftlichen Argumentierens und Recherchierens (Hypothesen, Quellen), Kapitel 4 erklärt einwandfreies Zitieren (Zitat, Literaturverzeichnis) und Kapitel 5 liefert Tipps für professionelles Präsentieren und Vortragen. Der Band setzt keinerlei Vorwissen voraus, er ist für Studierende aller geistes-, sozial- und wirtschaftswissenschaftlichen Fächer im gesamten Studium geeignet.

Ein Leitfaden für Facharbeit/VWA, Seminararbeiten, Bachelor-, Master-, Magister- und Diplomarbeiten sowie Dissertationen

Die Gestaltung wissenschaftlicher Arbeiten

Paul Clemens Murschetz

Roland Teichmann

This book is an analysis of the specificities of public film funding on an international scale. It shows how public funding schemes add value to film-making and other audio-visual productions and provides a comprehensive analysis of today’s global challenges in the film industry such as industry change, digital transformation, and shifting audience tastes. Based on insights from fields such as cultural economics, media economics, media management and media governance studies, the authors illustrate how public spending shapes the financial fitness of national and international film industries. This highly informative book will help both scholars and practitioners in the film industry to understand the complexity of issues and the requirements necessary to preserve the social benefits of film as an important cultural good.

Finance, Industries and Regulation

Handbook of State Aid for Film

Barbara Mueller

Ralf Terlutter

This handbook pursues an integrated communication approach. Drawing on the various fields of organizational communication and their relevance for CSR, it addresses innovative topics such as big data, social media, and the convergence of communication channels, as well as the roles they play in a successfully integrated CSR communication program. Further aspects covered include the analysis of sector-specific, cross-cultural, and ethical challenges related to the effective communication of CSR. This handbook is unique in its consistent focus on integrated communication. It is of interest not only for the scientific discourse, but will also benefit those corporations that not only seek to operate in a socially responsible manner, but also to communicate their efforts to their various stakeholders. Besides its significant value for researchers and professionals, the book can also be used as a reference for undergraduate and graduate students interested in successful CSR communication.

Handbook of Integrated CSR Communication

Matthias Karmasin

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