Michelle Campbell-Scott

Goodreads is a website that is full of the people authors love and yearn for - readers. Amazon obviously thinks Goodreads has massive potential, as they have just bought it. If you are an author, are you using the awesome power of Goodreads to its full potential? It is growing at a phenomenal rate, doubling its membership from 6.5 million users in 2011 to 13 million in 2012. Membership is currently (November 2013) 20 million and rising. An astonishing 21% of Goodreads group members are also book bloggers. These are the people we as authors need to reach. We have to do it in a respectful, professional way though. Too many authors can be seen on other social platforms screaming, 'Buy my book!'. No-one gets away with that on Goodreads. Goodreads users are educated, passionate, and can spot self-promoting authors with ease. You don't need to self-promote, and you don't need to leave your success to luck. What you do need to do is set out in this book - together with a suggested schedule of how to engage your readers via your activity on Goodreads (just minutes each day). It is the result of months of study, research, testing, and writing. The chapters are written in the steps authors need to take to get started on Goodreads: claim your author profile, add your blog (or start one), add videos, photos, quotes, etc., add your book(s), join helpful groups, meet readers and potential readers, harness the power of Giveaways, promote your free days/offers, and much, much more, such as: * Find out how 50 Shades Of Grey and other bestsellers harnessed the power of Goodreads - with real figures and statistics showing the viral effect in action. * Understand how to create this effect yourself, for your own books. * Learn strategies to promote your book online, without having to waste hours on Twitter and Facebook (you'll find out why that isn't a very valuable thing to do with your time). * Find out how to use Goodreads's self-serve advertising to test ads and targeting in order to create a viral effect on Goodreads in order to promote your book on Amazon. You don't have to resort to sneaky tricks or black hat tactics to be successful on Goodreads. You just need to learn how to use the site properly, respect other users, and let them find your books naturally, using the site's numerous tools.

Goodreads for Authors

Katherine Verne

An index could be the thing your book is missing. Take a look in a library or bookstore and you will find few nonfiction books that don't have indexes. That's because publishers know how important the presence of an index is to readers - and therefore how vital it is for sales. Indies often don't realize this - and miss out on potential sales and potential good reviews. A book index is like a guidepost or map for your readers. It tells them what to expect from your book, where to find topics that interest them, and - importantly - what isn't in the book. This means that it reduces the chances of poor reviews and increases the chances of positive reviews. An index helps usability, which makes it more useful to readers.If you are an author thinking of creating your own index, you're in good company. There is quite a precedent for author-indexes (especially in the world of academia, where subjects are so specialist that it's hard to find a professional indexer with relevant experience). This book will guide you through the process and show you how to do it yourself in Microsoft Word. (Sorry, no Mac instructions.) This book is for you if... You need easy-to-understand instructions on how to create your own index for a non-fiction book using Microsoft Word; Your [traditional] publisher is insisting on an index and expecting you to pay for it; You don't have a big budget; You aren't a computer or publishing expert; You don't want to spend weeks (or months) learning how to index. This book is not for you if... You need an in-depth, theory-based book. Many people like the jump-right-in, workbook approach. You are looking for something to help you become a professional indexer, or to win indexing awards. Most professional training courses and organizations often recommend Nancy C. Mulwary's Indexing Books. Also check out the American Society of Indexers (ASI) - www.asindexing.org - and other professional and standards organizations in other countries. You can find courses on indexing in local colleges, as well as online. If you do buy this [print] book, you will have the opportunity of joining the forthcoming online course based on it - free of charge. You will be able to ask questions, receive help, and see in real-time what the creation of an index involves.

How to Create a Professional Nonfiction Index in Word

Book Indexing For Authors

IS YOUR NONFICTION BOOK MISSING SOMETHING? An index could be the thing that sets your book apart. Take a look in a library or bookstore and you will find very few nonfiction books that don't have indexes. That's because publishers know how important the presence of an index is to readers - and how vital it is for sales. Often, indies aren't aware of this & they miss out on potential sales and reviews because of this. An index is like a guidepost or map for your readers. It tells them what to expect from your book, where to find topics that interest them, and - importantly - what isn't in the book. This means that it reduces the chances of poor reviews and increases the chances of positive reviews. An index helps usability, which makes it more useful (and review-worthy) to readers. If you are an author thinking of creating your own index, you're in good company. There is quite a precedent for author-indexes (especially in the world of academia, where subjects are so specialist that it can be hard to find a professional indexer with relevant experience). This book will guide you through the process and show you how to do it yourself in Microsoft Word. (Sorry, no Mac instructions.) This book is for you if... You need easy-to-understand instructions on how to create your own index for a non-fiction book using Microsoft Word. It doesn't include instructions/screenshots for working in Word for Macs or Adobe InDesign; You don't have a big budget; You aren't a computer or publishing expert; You don't want to spend weeks (or months) learning how to index.

Book Indexing for Authors

Nancy Hendrickson

HOW TO SELL MORE COPIES OF YOUR BOOK: FICTION OR NON-FICTION While you may think that the entire world is on a single book-buying platform, nothing could be further from the truth. As eReaders and eReading Apps proliferate, so do book-selling services and sites. If you're selling your book on a single platform you're missing at least 40% of the digital reading audience. This book was written for authors of fiction and non-fiction who want to expand their reach and increase their income. Created by two experienced authors, Make Your Book Work Harder walks readers through the maze of book-selling platforms, including some that are well-known and others that may never even be on your radar. The other platforms are becoming increasingly important. Apple report more downloads of iBooks app than the Kindle app. The iBookstore is now the second biggest seller of eBooks, right behind Amazon. If you get your book into Smashwords you can have them release it to the iBookstore - plus many others, such as Kobo, Nook, etc. And don't stop there! Think about whether your book might make a good audio book. All those truckers and people plugged into their smartphones and tablets love audio books. HOW MAKE YOUR BOOK WORK HARDER CAN HELP YOU INCREASE BOOK SALES step-by-step how-to for using multiple platforms how to maximize your promotional time how to minimize your promotional dollars where to find little-known publishing alternatives free sources for promoting your book time-saving social media services how to amp up your income by creating a book-related course our personal preferred vendors for outsourcing formatting and social media exposure how to increase your name recognition and much, much more YOU'VE WORKED HARD . . . NOW MAKE YOUR BOOK DO SOME OF THE HEAVY LIFTING! We all know the time and energy involved in writing a book. That's why we feel that only selling on a single platform isn't leveraging the power of your book or the power of alternative publishing platforms. This book is the solution to the one-platform sales lag that every author sees over a period of time. Using our techniques you'll expose your book to new audiences who read books on multiple apps and services (including some that are subscription-based). Why settle for a single point-of-sale when you can reach most of the marketplace? BONUSES TOO: Want a behind-the-scenes look at how the authors promote their own books on Facebook? One of the free downloads for anyone who purchases this book is a guide to book promotion on Facebook that can cost pennies a day. The authors have also created a secret Facebook group for readers of this book only - a group where new additions to the book will be introduced first, so you'll get a head start on trying new techniques for making more sales. READY TO LEVERAGE THE POWER OF MULTIPLE PLATFORMS? There's never been a better time to spread your wings and get your books out into 100% of the book-buying marketplace. Click the BUY button and get going with new promotions and more sales starting TODAY.

How to Make Use of Multiple Platforms to Make More Money

Make Your Book Work Harder

Why This Book Could Really Help YOUR Book Sales Public relations - or PR - is a vital part of any author's marketing toolkit. Not just because it is free, it's extremely powerful and quite under-used. Yet it isn't difficult. PR is about being available, being friendly, and having information to send to people who ask for it. Those people could be reporters, bloggers, reviewers, or anyone who may be interested in your book, your message, and your author brand. HOW PR CAN HELP YOU You could get started on a PR campaign right now. All you need to do is write a press release and send it out online via a free online press release distribution service. Press releases are one of the most important tools of PR. Lots of authors struggle with this but it is a learned skill that you can easily pick up. You could even send out duff press releases and still get good backlinks and SEO for your site and social proof for yourself. Not that you'll have to, after reading this book! It's all about social proof. You need to make sure that you're everywhere, should reporters decide to come looking for you. Your frequent sending of press releases and posting on social media should make that much, much more likely. Establishing yourself as an expert will also help that, too. Use the tips and techniques in this book to build your own personal database of reporters and other contacts, improve your social media skills (so you don't waste time but do reach the right people), and make sure that your author brand and reputation - both online and off - are the best they can be. THIS BOOK WILL SHOW YOU: * What PR is - and what it isn't. * How to find great lists of reporters using a little-known method. * How to find the 'story' or hook in your book to turn it into a great press release. * The best free press release distribution services. * The PR possibilities of your website. * How to set up a 'press room' on your website. * The PR possibilities of social media. * What to do next time you publish a book, for maximum PR exposure. and lots more.

How to Use Public Relations, Press Releases, and Social Media to Sell More Books

PR for Authors

If you can never find a pen but always have an electronic device, Electronic Shorthand might be for you! If you need to take notes for study, business, hobbies, or memory problems, Electronic Shorthand could be the answer to your problems. It's a quick and easy-to-learn method of taking notes on an electronic device - a smartphone, tablet, or computer. Unlike traditional shorthand, it doesn't involve learning a whole new language, it's similar to 'texting' but with a few simple rules. It will enable you to take extensive notes, quickly and easily, and have them available anywhere in the cloud - without having to transcribe them or type them up afterwards. This is ideal for students and anyone who studies online or off. It's also great for reporters - you don't need to invest years into learning Pitman or Gregg or Teeline, and you won't need to worry about storing your notebooks or bits of paper. Business people love this method for taking down client briefs, networking/conference notes, and for organizing their lives. Electronic Shorthand could save you hassle, stress, and confusion.

Michelle Campbell-Scott

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