O. Yul Kwon

O. Yul Kwon uses an institutional framework to provide a comprehensive evaluation of the environmental and operational dynamics of international business in South Korea from the rapid growth period 1963-1996, through recovery from the 1997 financial crisis, to the present. The study assesses that the South Korean market and business practices will maintain some sui generischaracteristics because of the country's idiosyncratic culture and singular form of institutional development in the recent past. The book contains comprehensive analysis of macro-level topics (such as business opportunities, cultural influence, country risk and market configuration) and micro-level topics (including business negotiation, business ethics, management of international joint ventures and the management system). This book delivers a wealth of valuable information for a scholarly audience including undergraduate and postgraduate students and academics in international business, as well as for firms considering market entry into South Korea.

The Evolution of the Market in the Globalization Era

International Business in Korea

'The Korean Economy in Transition is, I believe, the only comprehensive English-language book that covers Korea's economic development during the past two decades. It is therefore the first reference readers interested in this period should consult.' - Paul Kuznets, Pacific Affairs

An Institutional Perspective

The Korean Economy in Transition

William Shepherd

O-yul Kwon

The 15 essays were presented as papers at a conference called "Australia and Korea into the New Millennium" held at Griffith U. in Brisbane in August 1999. Kwon and Shepherd (both teach at Griffith U.) have selected papers which investigate the causes of the financial crisis of 1997 and the remedial measures and reforms which followed. Individual papers consider macroeconomic policy, fiscal policy, corporate reforms, Korea's role in the regional and global economy, labor relations, and the effects of the crisis on industry and the international business environment. The contributors are academics and independent researchers in Korea and Australia. c. Book News Inc.

O. Yul Kwon

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