Per Mollerup

Data Design: Visualising Quantities, Locations, Connections is a highly practical guide to the graphic representation of quantities, locations, connections and other forms of data, founded on solid design principles.

Visualising Quantities, Locations, Connections

Data Design

The Function and Variety of Trademarks

Marks of Excellence

A standard reference book discussing problems, principles, and practices in wayshowing and wayfinding.

Basic & Interactive

Wayshowing > Wayfinding

A Guide to Environmental Signage Principles and Practices

Wayshowing

a matter of design

Simplicity

This book is a highly practical guide to the graphic representation of quantities, locations, connections and other forms of data, founded on solid design principles. 0Easy to understand, the book has been created to assist designers, researchers, and writers in expressing visually through points, lines, and areas that which by words, letters, and numbers alone often have difficulty communicating. It describes problems, principles, and solutions for the visual display of information, and presents real-world didactic examples, taken from, for example, the 'Financial Times' and the 'Wall Street Journal'. 0The book's theoretical basis is strong, but not at the expense of clarity; readers will understand both what to do and why. After a number of introductory chapters that describe what is common to all types of visual displays, the book continues with three main parts that deal with displays showing quantities, locations, and connections. 0This book an essential guide to how data can, and should be, presented in order to effortlessly communicate information with clarity, elegance and style. Highly illustrated and with beautiful simplicity, this book is an indispensable guide to the clear and effective presentation of information.

An exploration of the trademark: its history, development, style and relevance.

How some design appears to be something that it is not—by beautifying, amusing, substituting, or deceiving. Pretense design pretends to be something that it is not. Pretense design includes all kinds of designed objects: a pair of glasses that looks like a fashion accessory rather than a medical necessity, a hotel in Las Vegas that simulates a Venetian ambience complete with canals and gondolas, boiler plates that look like steel but are vinyl. In this book, Danish designer Per Mollerup defines and describes a ubiquitous design category that until now has not had a name: designed objects with an intentional discrepancy between surface and substance, between appearance and reality. Pretense design, he shows us, is a type of material rhetoric; it is a way for physical objects to speak persuasively, most often to benefit users but sometimes to deceive them. After explaining the means and the meanings of pretense design, Mollerup describes four pretense design applications, providing a range of examples for each: beautification, amusement, substitution, and deception. Beautification, he explains, includes sunless tanning, high heels, and even sporty accessories for a family car. Amusement includes forms of irrational otherness—columns that don't hold anything up, an old building's façade that hides a new building, a new Chinese town that mimics an old European town. Substitution pretends to be a natural thing: plastic laminate is a substitute for wood, Corian a substitute for marble, and prosthetics substitute for human organs. Deception doesn't just bend the truth; it suspends it. Soldiers wear camouflage to hide; hunters use decoys to attract their prey; malware hides in a harmless program only to wreak havoc on a user's computer. With Pretense Design, Per Mollerup adds a new concept to design thinking.

Surface Over Substance

Pretense Design

A delightful foray into all things collapsible, including Murphy beds, folding scooters, portable showers, and retractable bulletproof vests, provides an in-depth survey, from past to present, of any object that breaks down, rolls up, pulls apart, and stacks together.

Per Mollerup

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