Pie International Co., Ltd.

Retro but modern. This is the new trend, the new way, the new form of illustration created by the new generation. "New retro", a combination of the word "New" and "Retrospective", is a newly coined phrase meaning "appreciating and enjoying something old while reimagining it into something modern." This book introduces 40 up-and-coming illustrators working in this "new retro" style. Through the 300 illustrations showcased in this one book, readers can appreciate and enjoy retro culture, items and motifs reimagined and transformed into something new. Retro culture, along with items such as 80s/90s fashion, neon lights, old Japanese anime/movies, and retro items like cassette tapes and Polaroid cameras, are now being reappraised by younger generations, who did not experience them in real time. The "New Retro" artistic movement, which began as a new and cool subculture before sparking a trend that took off in Japan in the late 2000s, has now become an established genre among illustrators and continues to influence and attract many creators in the industry with its magical appeal. This "New Retro" wave in the art, music and fashion industries in Japan brings a somewhat retro but also modern and trendy feel to popular culture. This collection gathers together the most notable New Retro artists and their works to give readers the most up-to-date, cutting-edge collection of this unique style, and will surely be an important reference book for those who want to appreciate and enjoy the essence of these updated and reimagined retro motifs.

Retro Reimagined by a New Generation

New Retro Illustrations

Cool and stylish, an illustrated fashion guide. A brand new way to find your own best looks. Fashion illustration is a new genre in the Japanese illustration scene, offering the most up-to-date, modern and practical styles for everyday. This book introduces 40 up-and-coming illustrators from Japan who are becoming popular on social media, including DaisukeRichard the author of "Kikanetsu" (9784756251046) published in June 2019. Filled with loads of cool, stylish coordinates and color patterns, this guide offers a whole new way for discovering new trends in fashion. Find your own outfit of the day!

Outfit of the Day

Fashion Illustration

One million units shipped worldwide! We'll show you everything behind the scenes of the popular game, "Sakuna: Of Rice and Ruin"! "Sakuna: Of Rice and Ruin" is a Japanese-style action RPG in which the main character becomes stronger by growing fine rice. The beautiful scenery of ancient Japan, the exhilarating action of battling demons, and the overly authentic rice cultivation have created a huge buzz not only in Japan but also around the world. This book contains the production storyboards and artworks, featuring not only the designs of the characters that appear in the game but also the design of small gadgets, weapons, and food, along with the background art that is essential to creating the beautiful Japanese world of the game. An added bonus is detailed explanations from game designer Naru, scenario creator Koichi, and character designer and concept artist Ryota Murayama. This book is a must-have for fans who want to know everything about " Sakuna: Of Rice and Ruin" and for anyone wanting to be a game creator.

Pie International Co., Ltd.

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