Bob Chapman

Raj Sisodia

“Bob Chapman, CEO of the $1.7 billion manufacturing company Barry-Wehmiller, is on a mission to change the way businesses treat their employees.” – Inc. Magazine Starting in 1997, Bob Chapman and Barry-Wehmiller have pioneered a dramatically different approach to leadership that creates off-the-charts morale, loyalty, creativity, and business performance. The company utterly rejects the idea that employees are simply functions, to be moved around, "managed" with carrots and sticks, or discarded at will. Instead, Barry-Wehmiller manifests the reality that every single person matters, just like in a family. That’s not a cliché on a mission statement; it’s the bedrock of the company’s success. During tough times a family pulls together, makes sacrifices together, and endures short-term pain together. If a parent loses his or her job, a family doesn’t lay off one of the kids. That’s the approach Barry-Wehmiller took when the Great Recession caused revenue to plunge for more than a year. Instead of mass layoffs, they found creative and caring ways to cut costs, such as asking team members to take a month of unpaid leave. As a result, Barry-Wehmiller emerged from the downturn with higher employee morale than ever before. It’s natural to be skeptical when you first hear about this approach. Every time Barry-Wehmiller acquires a company that relied on traditional management practices, the new team members are skeptical too. But they soon learn what it’s like to work at an exceptional workplace where the goal is for everyone to feel trusted and cared for—and where it’s expected that they will justify that trust by caring for each other and putting the common good first. Chapman and coauthor Raj Sisodia show how any organization can reject the traumatic consequences of rolling layoffs, dehumanizing rules, and hypercompetitive cultures. Once you stop treating people like functions or costs, disengaged workers begin to share their gifts and talents toward a shared future. Uninspired workers stop feeling that their jobs have no meaning. Frustrated workers stop taking their bad days out on their spouses and kids. And everyone stops counting the minutes until it’s time to go home. This book chronicles Chapman’s journey to find his true calling, going behind the scenes as his team tackles real-world challenges with caring, empathy, and inspiration. It also provides clear steps to transform your own workplace, whether you lead two people or two hundred thousand. While the Barry-Wehmiller way isn’t easy, it is simple. As the authors put it: "Everyone wants to do better. Trust them. Leaders are everywhere. Find them. People achieve good things, big and small, every day. Celebrate them. Some people wish things were different. Listen to them. Everybody matters. Show them."

The Extraordinary Power of Caring for Your People Like Family

Everybody Matters

'If you're ready for a new way of doing business, this is the book for you' Daniel H. Pink, author of To Sell Is Human and Drive 'Bob Chapman is on a mission to change the way businesses treat their employees' Inc.magazine Do you want to boost the morale, loyalty, creativity and performance of your employees? In Everybody Matters, CEO Bob Chapman and bestselling author Raj Sisodia challenge traditional thinking about how to run a business and show you how to lead your company so that everyone feels valued. As CEO of Barry-Wehmiller, Bob Chapman has pioneered a dramatically different approach to leadership that has created a high performing and happy culture. At Barry-Wehmiller, every single person matters, just like in a family. That's not a cliché; it's the bedrock of the company's success. In Everybody Matters, Chapman shows how any organization can stop viewing its employees are simply functions, to be moved around, 'managed' with carrots and sticks, or discarded at will. By doing so, disengaged workers begin to share their gifts and talents toward a shared future. Uninspired workers stop feeling that their jobs have no meaning. And everyone stops counting the minutes until it's time to go home. Everybody Matters provides clear steps to transform your own workplace, whether you lead two or two hundred thousand people.

Nilima Bhat

Our current one-sided notion of a leader's power is a root cause of a host of contemporary problems, including social breakdown, environmental degradation, an epidemic of depression, and corruption in business and government. Whether we are male or female, we have been trained to value leadership qualities that are traditionally thought of as masculine: hierarchical, individualistic, militaristic. Reaching into ancient spiritual and mythical teachings, the authors revive a feminine archetype of leadership: generative, cooperative, creative, empathetic. In the Indian yogic tradition, these qualities are associated with Shakti, the source of creation, sustenance and transformation that powers the cycle of life. Bhat and Sisodia seek to restore a long-lost balance, for men and women alike, of masculine and feminine energies. All leaders should learn to value and understand "Shakti Leadership," meaning acting from a consciousness of life-giving creativity and sustainability to achieve self-mastery and be of selfless service. When leaders of both sexes learn to embrace this mindset, we can restore sanity, elevate humanity and heal the planet by evolving consciously together.

Embracing the Feminine and Masculine Future of Business

Shakti Leadership

Timothy Henry

Thomas Eckschmidt

Build conscious leadership into your business. You subscribe to the basic idea that business can do more than make money, but you're not sure how to act on that conviction or how to share it with the rest of your organization. The Conscious Capitalism Field Guide--the authoritative follow-up to the bestselling book Conscious Capitalism, by John Mackey, CEO of Whole Foods Market, and leadership expert Raj Sisodia--gives you the tools for sharing and implementing the principles of higher purpose and conscious business throughout your organization. This practical guide provides hands-on materials--the same tools used in companies such as Whole Foods Market, Southwest Airlines, Life is Good, The Container Store, Barry-Wehmiller, Zappos, and many others--that you can use on your own, with your team, or with others throughout your organization to build conscious leadership and practices into your business. Organized according to the four core principles (higher purpose, stakeholder orientation, conscious leadership, and conscious culture) of Conscious Capitalism, the book provides exercises, worksheets, checklists, and instructions--for use both individually and with teams--as well as advice, examples, and real-life stories to help you apply these ideas and make them come alive in your organization. You and your team will: write a purpose statement learn how to create win-win-win relationships with all your stakeholders create a "culture playbook" for your company develop a leadership checklist for your organization build a personal leadership development plan set priorities for the coming year and beyond

Tools for Transforming Your Organization

Conscious Capitalism Field Guide

Michael J. Gelb

The image of modern corporations has been shaped by a focus on profits over people and the environment, but this approach to capitalism is no longer viable. We are at an inflection point where business must take the lead in healing the crises of our time. The Healing Organization shows how corporations can become healing forces. Conscious Capitalism pioneer Raj Sisodia and organizational innovation expert Michael J. Gelb were inspired to write The Healing Organization because of the epidemic of unnecessary suffering connected with business, including the destruction of the environment; increasing numbers living paycheck-to-paycheck and barely surviving (despite working full-time or even multiple jobs); rising rates of depression and stress leading to chronic health problems; and because the enmity and dividedness between those who champion unfettered capitalism and those who advocate socialism is exacerbating rather than solving our problems. Based on extensive in-depth interviews and inspiring case studies, the authors show how companies such as Shake Shack, Hyatt, KIND Healthy Snacks, Eileen Fisher, H-E-B, FIFCO, Jaipur Rugs and DTE Energy are healing their employees, customers, communities and other stakeholders. They represent a diverse sampling of industries and geographies, but they all have significant elements in common, besides being profitable enterprises: Their employees love coming to work. They have passionately loyal customers. They make a significant positive difference to the communities they serve. They preserve and restore the ecosystems in which they operate. In a world that urgently needs healing on many levels, this is a movement whose time has come,. This book shows how it can be done, how it is being done, and how you can begin to do it too.

Awakening the Conscience of Business to Help Save the World

The Healing Organization

Unlocking the Source for True Leadership Too many people, men and women alike, have bought into a notion of leadership that exclusively emphasizes traditionally “masculine” qualities: hierarchical, militaristic, win-at-all-costs. The result has been corruption, environmental degradation, social breakdown, stress, depression, and a host of other serious problems. Nilima Bhat and Raj Sisodia show us a more balanced way, an archetype of leadership that is generative, cooperative, creative, inclusive, and empathetic. While these are traditionally regarded as “feminine” qualities, we all have them. In the Indian yogic tradition they're symbolized by Shakti, the source that powers all life. Through exercises and inspirational examples, Bhat and Sisodia show how to access this infinite energy and lead with your whole self. Male or female, leaders who understand and practice Shakti Leadership act from a consciousness of life-giving caring, creativity, and sustainability to achieve self-mastery internally and be of selfless service to the world.

Embracing Feminine and Masculine Power in Business

Jagdish Sheth

Can Uslay

In our increasingly digital, mobile, and global world, the existing theories of business and economics have lost much of their appeal with the phenomenal rise of Chindia, the reality of Brexit, the turmoil caused by the Covid-19 pandemic, and the seismic shifting of the global center of gravity from west to east. In the area of innovation, the traditional thinking that a developed country, often the US, will come up with the next major innovation, launch at home first, and then take it to other markets does not ring true anymore. Similarly, the world where conglomerates go bargain-hunting for acquisitions in emerging markets has been turned upside-down. This book reveals and illustrates the Global Rule of Three phenomenon, which stipulates that in competitive markets only three companies (which the authors call "generalists") can dominate the market. All other players in the market are specialists. Further, whereas the financial performance of generalists improves as market share increases, specialist companies see a decrease in financial performance as their market share increases, as the latter are margin-driven companies. This theory powerfully captures the evolution of global markets and what executives must do to succeed. It is based on empirical analyses of hundreds of markets and industries in the US and globally. Competitive markets evolve in a predictable fashion across industries and geographies, where every industry goes through a similar lifecycle from beginning to end (or revitalization). From local to regional to national markets, the last stop in the evolution of markets is going global. The pattern is so consistent that it represents a distinct and natural market structure at every level. The authors offer strategies that generalists and specialist should follow to stay competitive as well as twelve expansion strategies for global companies from emerging markets. This book chronicles this global evolution and provides impactful managerial implications for executives and students of marketing and corporate strategy alike.

Competing with Conscious Strategy

The Global Rule of Three

Começando em 1997, Bob Chapman e Barry-Wehmiller se tornaram pioneiros em uma abordagem dramaticamente diferente de liderança que cria resultados surpreendentes de lealdade, moral, inovação e desempenho. A empresa rejeita radicalmente a ideia de que os funcionários são apenas ativos que podem ser deslocados, "gerenciados" com cenoura e vara, ou descartados quando não são mais necessários. Em vez disso, a Barry-Wehmiller manifesta a realidade de que cada indivíduo é importante, como em uma família. Isso não é um clichê em uma declaração de missão; é a fundação do sucesso da empresa. Durante tempos difíceis, uma família se une, faz sacrifícios coletivamente e supera as dores de curto prazo em conjunto. Se um pai ou uma mãe perde seu emprego, a família não demite um de seus filhos. Essa foi a abordagem que a Barry-Wehmiller adotou quando a Grande Recessão de 2008-2009 fez as receitas despencarem por mais de um ano. Ao invés de demissões em massa, eles encontraram maneiras criativas e cuidadosas de reduzir custos, como, por exemplo, pedindo para seus funcionários tirarem um mês de licença não remunerada. Como resultado, a Barry-Wehmiller emergiu da crise com a moral de seus funcionários mais alta do que nunca. É natural ficar cético quando se escuta sobre essa abordagem pela primeira vez. Toda vez que a Barry-Wehmiller adquire uma nova empresa que confiava em práticas de gestão tradicionais, os novos membros da equipe também ficam céticos. Mas eles logo entendem o que é trabalhar em um ambiente excepcional, onde o objetivo é que todos se sintam respeitados e cuidados – e onde eles terão que justificar a confiança depositada em cada um através do cuidado com seus colegas e colocando o bem comum em primeiro lugar. Chapman e o coautor Raj Sisodia mostram como qualquer organização pode rejeitar as consequências traumáticas de demissões sucessivas, regras desumanizadas e culturas hipercompetitivas. Assim que você para de tratar as pessoas como funções ou custos, empregados desengajados começam a compartilhar seus talentos e habilidades em prol de um futuro compartilhado. Empregados desmotivados param de sentir que seus trabalhos não têm significado. Empregados frustrados param de descontar seus dias ruins de trabalho em suas esposas e filhos. E todos param de contar os minutos até a hora de ir para casa. Este livro traz as crônicas da jornada de Chapman para encontrar o seu verdadeiro propósito, indo por trás das cenas onde sua equipe trata os desafios diários com cuidado, empatia e inspiração. Também proporciona um passo a passo para transformar o seu próprio ambiente de trabalho, seja você o líder de duas ou de duzentas mil pessoas. Embora a abordagem da Barry-Wehmiller não seja fácil, ela é simples. Conforme destacam os autores: "Todos querem ser melhores. Confie neles. Líderes estão em toda parte. Encontre-os. As pessoas realizam coisas boas, grandes e pequenas, todos os dias. Celebre-as. Algumas pessoas gostariam que as coisas fossem diferentes. Escute-as. Todos são importantes. Mostre a eles." Elogios: "O que mais me sensibilizou na leitura do livro foi a genuína preocupação com a vida das pessoas demonstrada na prática por Bob Chapman; a consciência que a qualidade de vida de quem trabalha conosco depende da forma como cuidamos dos nossos colaboradores." — PEDRO SIRGADO, diretor-executivo do Instituto EDP "Bob and Raj nos mostram que um ambiente de confiança onde as pessoas têm a oportunidade de expressar os seus talentos e realizar os seus sonhos traz resultados extraordinários." — MARCOS ANTONIO RIBEIRO, CEO da Sintegra Surgical Sciencies

Raj Sisodia

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