Rick Webb

As large agencies have struggled to adapt to the digital age, they have come to rely on these freelancers and specialists. These specialists have begun forming shops of their own - the new modern version of the agency. Increased marketing fragmentation and brand's need for specialists means that the time has never been better for a freelancers or niche service providers to build their own small firms. All they're missing is the guidance they need to find their footing. While specialist agencies and freelancers are highly skilled, most have a lot to learn about the mechanics of starting and running an agency. Many of these specialists come from a different background than those who traditionally started agencies: they come from the internet, not the ad world. In Agency, Rick Webb provides a comprehensive guidebook - giving readers the knowledge, strategies, and understanding they'll need to make the exciting transition into a modern creative services firm. Drawing from his experience running his own digital ad agency and working with countless innovative tech start-ups, Webb focuses not just on how to get started, but how to survive in a competitive marketplace. This is a hands-on master class in everything that the agency manager needs to know. From understanding small business banking, to deciding how to price a job and manage procurement, to winning new business, Agency provides everything from basic business and leadership skills to insider tips and industry information. Webb outlines the shape of the ecosystem in which new agencies will be finding their place. Packed with personal anecdotes from his time starting and running the highly successful Barbarian Group, Webb provides practical techniques for building an agile company. Modern agency upstarts need a different sort of education, and Agency provides a remarkable crash course.

Starting a Creative Firm in the Age of Digital Marketing

Agency

Five years ago after its original publication on Medium: The Economics of Star Trek: The Proto-Post-Scarcity Society is finally available in book form, expanded and annotated.When originally published, The Economics of Star Trek garnered over a half a million reads, and was featured twice on the home page of Reddit, in Slate, Bloomberg, Boing Boing, Hacker Monthly, and more. It was a crazy time. In this fifth-anniversary edition, the original essay appears as-is, with extensive footnotes adding new new information, challenging some of the original suppositions, and expanding upon certain points. There are a lot of them. Additionally, there are six new essays regarding Trek and Artificial Intelligence, Bitcoin, Universal Basic Income and the new Trek franchises in film and television, as well as a retrospective essay looking back on the past five years since the original publication.Finally, the book includes an all new foreword from Manu Saadia, author of Trekonomics, which is the other major publication on the topic.

The Economics of Star Trek: The Proto-Post-Scarcity Economy: Fifth Anniversary Edition Revised and Expanded with a Foreword by Manu Saadia

Man Nup: A Groom's Guide to Heroic Wedding Planning. A practical, hands-on guide for men who are up to the challenge of planning their own wedding. But what do you mean?! What's wrong with those 'other' wedding planning books They're great but they're written for a particular stereotype. Man Nup assumes you don't know anything about weddings. Like what a bridal salon is. Or a charger. Or why people buy aisle runners. This book explains wedding planning from the beginning: the budget, the guest list, the flowers, AV Club, bachelor parties in Vegas, handling drunk Aunt Mabel... Everything. Whether you're gay or straight, Man Nup is the wedding planning book you're looking for. In addition to giving you no-BS advice, Man Nup talks to real men who've actually planned their wedding. Be a man. Plan your wedding. Or at least don't look like an idiot about wedding planning.

Rick Webb

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