Stefania Romenti

Emanuele Invernizzi

Progetti di Comunicazione di Corporate Storytelling

Progetti di Brand & Marketing Communication

Digital PR e social media

Progetti di comunicazione. Digital PR e social media

Ralph Tench

Finn Frandsen

Winni Johansen

Drawing on contributions from the 2018 congress of the European Public Relations Education and Research Association (EUPRERA), this volume explores and analyses challenges around communication, management and big ideas to present findings from current research in corporate communication.

Big Ideas in Public Relations Research and Practice

Ansgar Zerfass

Peggy Simcic Brønn

The book provides insight into the expanding field of corporate communication by exploring the benefits of research and education which merge insights from the disciplines of business and communication. The book provides a uniquely European view and stimulates discussions in a continuing area of interest among academics and practitioners alike.

The Management Game of Communication

Stefania Romenti

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