Jonathan Anderson

John McRee

Robb Wilson

The Team

People expect effortless, engaging interaction with desktop and web applications, but producing software that generates enjoyable user experiences is much harder than many companies anticipate. With Effective UI, you'll learn proven user-experience strategies that will satisfy your clients and customers, drive business value, and increase brand strength. This book shows you how to capture the collaborative and cooperative spirit among designers, engineers, and management required for building engaging software. You'll also learn valuable methods for maintaining focus throughout the process -- whether you're a product manager who needs a clear roadmap, a developer or designer looking for guidance and advocacy, or a businessperson who wants to understand and manage user-experience software initiatives. Learn how to build software that will: Generate engaging and interactive experiences between consumers and businesses, or between businesspeople and their information systems Account for how people work with, think about, and consume information Establish a richer means of collaboration and communication Reduce frustration by streamlining complex tasks and creating processes that are more intuitive Distinguish products, services, and brands to create a competitive advantage Create scalable systems that adapt to changing user needs and behaviors

The Art of Building Great User Experience in Software

Effective UI

On a hallucinatory road trip from the Badland to Graceland, the spirits of Theodore Roosevelt and Elvis Presley battle over the soul of Ann, a painfully shy meat-processing plant worker. Set against the boundless blue skies of the Great Plains and endless American highway, RoosevElvis is a new work about gender, appetite, and the multitudes we contain.

RoosevElvis

Includes the plays: Give Up! Start Over! (In the darkest of times I look to Richard Nixon for hope); A Thousand Natural Shocks; Particularly in the Heartland; Architecting; Mission Drift. Founded in 2004, the TEAM is an internationally-acclaimed Brooklyn-based collaborative ensemble. Once described as “Gertrude Stein meets MTV,” the TEAM's mission is to make new work about the experience of living in America today. Released in celebration of the company's 10th anniversary, Five Plays by the TEAM includes a timeline of events, exclusive production and rehearsal images, personal introductions to the plays by members of the company, and a foreword by John Tiffany (Blackwatch, Once).

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