Tian Tao

Wu Chunbo

Huawei Story

Huawei is a prominent company among the most successful and most internationalized in China. This book offers insights to Western readers, allowing them to truly understand Huawei, its management philosophy and culture, and the special leadership approaches of Ren Zhengfei.

The Huawei Story

Yin Zhifeng

Founded in 1987 by a former engineer in China’s People’s Liberation Army (Ren Zhengfei), Huawei Technologies is the world’s largest telecoms equipment manufacturer and second only to Apple in smartphones. Its emergence into a multinational with over 175,000 employees all around the world is nothing short of extraordinary. This book provides a unique look into Huawei’s consumer electronics business (ranging from mobile phones to laptops, tablets, cameras and other smart devices) – in particular, the individuals (‘adventurers’) whose excellence and invention enabled Huawei to expand globally in such impressive terms. Their personal stories tell us about the extraordinary vision, dedication and perserverance required for companies to succeed in the highly competitive and uncertain world of consumer electronics. In all of this, the company’s mission is to make Huawei the first choice and most trusted smart device brand in the world.

Huawei Stories

Adventurers

David De Cremer

The inspirational business story of Huawei: how to grow from start up to world leader in two decades… With over 170,000 employees in more than 170 countries and regions, serving more than one-third of the world's population, how does entrepreneur Ren Zhengfei manage a telcoms giant called Huawei? What is the secret to Huawei’s global success? In 1987, a 44-year-old man founded a telecom equipment-trading firm in Shenzhen, China, with start-up capital of $5,000. In 29 years, it grew to become the largest telecoms company in the world. This book goes behind the scenes to explore the story of what Ren Zhengfei did differently, how the company he started reached the top spot, and why Huawei is known as a "collective" and not a private company: Learn how this Chinese start up business became an international success Understand the business strategy, leadership skills and management philosophy of Huawei’s entrepreneurial founder Get tips, inspiration and motivation for your own business start-up. 14 years of meticulous research and 136 senior management and employee interviews reveal how Huawei's international business success lies in its ability to transform the intellectual elite into a band of soldiers with the same set of values and resolve, while at the same time preventing a culture of subservience. This fascinating story provides a unique glimpse into the machinations of one of the world’s most powerful companies. "The company serves as an example for many Chinese entrepreneurs striving to go global, and also presents valuable lessons for Western companies striving to integrate Eastern and Western values and ways of looking at business." - Co-author David De Cremer, KPMG Professor of Management Studies at Cambridge Judge Business School

Tian Tao

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