Viction:workshop

Artists have long explored the nuances of limited color palettes in their work, from El Lissitzkys highly symbolic abstractions to Shepard Faireys iconic Hope poster. Recognizing the power of simplicity in conveying a succinct message without too much noise or artifice instantly changes the way we interact with these compositions, and allows for the subtle use of texture, form and layer to create interest and convey information in unique and innovative ways. Not limited to social or political commentary, designers too have been utilizing these techniques for a wide variety of applications, from book design and packaging, to brand identity and promotion. Less is More examines the very best of recent graphic design in one, two and three colors.

Limited Colour Graphics in Design

Less is More

"Increasingly globalised, the world is looking for a new-era language that can unite and identify with multiple cultures at once. This does not only come as a verbal challenge, but an intellectual one for designers to understand foreign values and communication systems to create an effective discourse. Some would dare the challenge to make perfect a multilingual setting, harmonising unique writing systems and cultural references to engage a global audience. This is a research into the specialist area. The book begins with a collection of 120 logotypes that feature synchronised multilingual details within a compact design. The showcase then expands to probe into 100 visual communication solutions. From corporate branding to event communications and packaging designs, each project demonstrates how designers from different parts of the world draw an international crowd with a hybrid language that stays sensitive to the complexities of local culture"--Publisher's description.

Typography in Multilingual Design

Type Hybrid

Meet the front runners in 21st century design. Artists and studios featured in this book range in their specialist fields in many directions.

Nice to Meet You Too

Victor Cheung

Creating high impact packaging is a critical element in the merchandising of any product. Not only must packaging grab the attention of consumers, it must help to establish brand identity and make a lasting impression. Not only must shape, graphics and color choices convey the right feeling, they must also be compatible with retail spaces where they will be displayed. Simply Packaging provides examples of the hottest packaging design from around the world employing both sophisticated technology and traditional handicraft for cosmetics, food and beverages, CD and album covers, POP displays and more.

Embalaje

It is well established that comic books are no longer just for kids. They continue to reach new audiences across age groups and demographics, enticing a readership with amazing graphics, colour, movement and dramatic tension. Comics Fever looks at contemporary creatives who have been inspired by the art form to create new work across a variety of disciplines including fashion, jewellery, popular art and photography.

Uncover the Power of Comics in Art and Design

Comics Feeeever!!

There are countless restrictions and obstacles for designers to consider when they undertake new projects. Making decisions regarding the cost, size of a design, the materials, the colors and a myriad of other inputs can be daunting. With a unique approach whose intent is to inspire by highlighting contemporary design solutions from a new perspective. Zoom In, Zoom Out features the best work from a wide variety of design disciplines, such as editorial, identity, promotion and packaging design. The end result is an eye-popping overview of contemporary design that is engaging, inspirational and deserving of a place within any serious design library.

An Exploration from Design Concept, Format to Visual Impact

Zoom In, Zoom Out

A collection of expressions from 42 artists.

grotesque illustrations, art & design

Dark inspiration

In the 21st Century packaging counts at least as much as the product within. In a fiercely competitive commercial world where products clammer for attention the consumer has become incredibly discerning about how a product is presented. Marketers know that people pay not only for the product, but for the packaging as well. It's a Matter of Packaging is number 4 in Amatterofdesign'sTM brilliant new series and it is an elite array of the hottest contemporary packaging designs from all around the globe. It covers everything from the product itself to whatever encases it, including bags and boxes of all shapes and materials. Categories covered include cosmetics, food and beverages, CD albums, fashion, furniture, seasonal items, and more.

It's a Matter of Packaging

It is a difficult brief to create a design utilizing only a single color, one that relies heavily on a designers skill at composition and use of materials and special effects. While some leap at the challenge to create a noteworthy impact with the least amount of noise, relying on the basics of good design to complement the color choice, others face budgetary constraints and must elicit the best possible outcome from limited resources. For some this is achieved by creative use of negative space, for others through the transformation of graphics, logos and type through printing processes such as: debossing/embossing, foil stamping and spot varnishing. This latest volume in the bestselling Palette series from Victionary exhibits the most striking examples of recent years.

New Single-colour Graphics

Monotone

Illustration is the foundation of design, be it industrial, product and interior design. However it is in the fashion industry where great illustration has has made the biggest impression and has been able to confer the most lasting impact. Hot fashion illustration demands attention and evokes an emotional rsponse. In recent history it has lept from the private notepads and sketchpads of designers and on to the pages of magazines, and gallery walls as art in it's own right, demonstrating a continuity from inspiration to manifestation. Fashion Illustration - the sequel to Fashion Unfolding studies the power of illustration in the mediums of print, installation and branding. The luminous modern work collected here provides many examples to inspire designers and fashion followers in every field.

Fashion Wonderland

It's there in your wardrobe. You'll find it in your home, at your office and out on the street. You simply can't escape creative, effective graphic design! It's everywhere you look. Graphics Alive 2 comes hot on the heels of its predecessor, the highly su

Graphics Alive 2

Launching the brand new series Scene from Victionary comes French in Origin, which examines the crme de la crme of graphic art and visual communication produced in France. From corporate and event identities, to packaging, editorial, installation and set design, no category is left unexplored. Some of the works featured are by established creators, used to working for local as well as international clients, while other works are by emerging artists and designers just beginning their careers on the world stage. The thread tying them all together being their country of residence and work - a country historically renowned for its great design. Further volumes will publish in Spring 2016 and shall include German in Origin and Dutch in Origin.

France : Graphics/illustration/art Direction/photography

Design Origin

"Material Matters showcases stunning creative interpretations of the most commonly found materials in the world across a variety of mediums. Each book in the series features the compelling ways with which a material's unique characteristics can be cleverly drawn upon or thoughtfully transformed by artists and designers to shape the outcome of a particular project; along with key insights and the popular techniques used to bring out its best qualities."--Back cover.

Viction:workshop

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