Authentic Leadership Rediscovering the Secrets to Creating Lasting Value

In the wake of continuing corporate scandals there have been few,if any, CEOs that have stepped forward as models of "doing thingsright"—except the former chairman and CEO of Medtronic, BillGeorge. George has become the unofficial spokesperson forresponsible leadership—in business, the media, and academia. In Authentic Leadership Bill George makes the case thatwe do need new leaders, not just new laws, to bring us out of thecurrent corporate crisis. He persuasively demonstrates thatauthentic leaders of mission-driven companies will create fargreater shareholder value than financially oriented companies.During George's twelve-year leadership at Medtronic, the company'smarket capitalization soared from $1.1 billion to $460 billion,averaging 35% per year. George candidly recounts many of the toughest challenges heencountered -- from ethical dilemmas and battles with the FDA tohis own development as a leader. He shows how to develop the fiveessential dimensions of authentic leaders—purpose, values,heart, relationships, and self-discipline. Authentic Leadershipoffers inspiring lessons to all who want to lead with heart andwith compassion for those they serve. Bill George helps readers answer vital questions such as: Whatshould I do when my personal values conflict with company businessvalues? How do I make trade-offs between the needs of my customers,my employees, and my company's shareholders? Do I really want todevote my talents to business? Authentic Leadership providesa tested guide for character-based leaders and all those who have astake in the integrity and success of our corporations.