Managing the Obvious How to Get what You Want Using what You Know

More companies & individuals fail because they are unwilling to recognize or deal with information readily at hand, than fail because of the economy, the marketplace, or lack of luck. Shakespeare said it all in Much Ado About Nothing. We make it too tough. Success is a product of correct responses to the information & circumstances that are placed before us. MANAGING THE OBVIOUS is straightforward & delivered in a style that encourages the reader to make simple changes in their life & mindset which will increase their success. Coonradt brings 20 years of experience in assisting people & the organizations they make up, achieve measureable results. The principles have been used by Pepsi Cola, Quaker Oats Company, Fleming Foods, American Stores, First Interstate Bank, Browning-Ferris Industries, United Artists Cable Systems, Wendy's, McDonalds, & others around the globe. MANAGING THE OBVIOUS follows in the path of the consistently high selling text THE GAME OF WORK. The tradition continues of making good companies great, & great companies extraordinary.