Copywrong to Copywriter Is a Practical Guide to Copywriting for Small Businesses, Small Organisations, Sole Traders and Lone Rangers

Copywrong to copywriter is a handbook for anyone who feels like they can't write to save themselves.If you think you've got the wrong tone of voice, don't understand the ins-and-outs of grammar or just don't feel confident writing about yourself without sounding like an idiot, read this book.Each chapter systematically works through the foundations of copywriting, starting from the very basics and ending with how to write a brief to produce your own well-structured and hard-working copy.