Display of Power How Fubu Changed a World of Fashion, Branding, and Lifestyle
With worldwide distribution, the FUBU "For Us By Us" fashion brand is an international symbol of empowerment and success, standing as a blueprint for young business people looking to chart their own course. In Display of Power: How FUBU Changed a World of Fashion, Branding, and Lifestyle, Daymond John (FUBU's founder and CEO) gets to the heart of his unlikely run to the top of the fashion world, and shines compelling light on what it takes to succeed-from the dizzying street corners of his old neighborhood to the dazzling corner offices of corporate America-and what it takes to harness and display the power that resides in us all.