Preismanagement Strategie - Analyse - Entscheidung - Umsetzung

Name: Preismanagement
ISBN: 9783409391429

Hermann Simon, Martin Fassnacht — 2008

Strategische Rahmenbedingungen des Preismanagements Analysephase Entscheidungsphase Umsetzungsphase Preis-Controlling (Preis-Monitoring) Branchenspezifisches Preismanagement

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