From Gutenberg to Zuckerberg What You Really Need to Know About the Internet

We've gone from regarding the Net as something exotic to something that we take for granted, like mains electricity or running water. Yet most people have no idea how the network functions, nor any conception of its architecture; and few can explain why it has been - and continues to be - so uniquely disruptive in social, economic and cultural contexts. John Naughton has been thinking, arguing, lecturing and writing about the Net for over two and a half decades, and in FROM GUTENBERG TO ZUCKERBERG he distills the noisy chatter surrounding the internet's relentless evolution into nine clear-sighted and accessible areas of understanding. FROM GUTENBERG TO ZUCKERBERG gives you the requisite knowledge to make better use of the technologies and networks around and raises important questions, as exciting as they are unsettling, about the future of the Net and the impact it will have on our lives.