Jeff Gothelf. Josh Seiden

Lean UX

Ezgi Hatipoğlu

We do just enough work- be it design, research, writing, whatever - to move the conversation between design, development, and product forward.   

Accepting the iterative nature of design and, more broadly, software requires the support of a high-functioning, humble, collaborative team.

This continuous engagement allows us to strip away heavy deliverables (and the time required to create them) in favor of techniques that build shared understanding with our teammates. 

The deployment of the code is not the measure of a Lean UX team's success. It's the positive impact you have on your customers.

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