Sigmund Freud

To Freud, individual and social psychology were virtually identical.

Group Psychology and the Analysis of the Ego

Dilara Alemdar

In Group Psychology and the Analysis of the Ego, Freud explores theories on group dynamics and how psycho-sociological forces shape personality. He argues that an individual derives security from being part of a group, what he terms 'the Herd Instinct.' However, this feeling of belonging leads to a loss of the individual's consciousness. Other topics covered include Being in Love, Suggestion and Libido, and Identification.

Group Psychology and the Analysis of the Ego

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