Brad Stone

**Winner of the 2013 Financial Times and Goldman Sachs Business Book of the Year Award** Amazon placed one of the first and largest bets on the Internet. Nothing would ever be the same again. Though Amazon.com started off delivering books through the mail, its visionary founder, Jeff Bezos, was never content with being just a bookseller. He wanted Amazon to become ‘the everything store’, offering limitless selection and seductive convenience at disruptively low prices. To achieve that end, he developed a corporate culture of relentless ambition and secrecy that's never been cracked. Until now... Jeff Bezos stands out for his relentless pursuit of new markets, leading Amazon into risky new ventures like the Kindle and cloud computing, and transforming retail in the same way that Henry Ford revolutionized manufacturing.

The Everything Store: Jeff Bezos and the Age of Amazon

Cassandra Tang

If you don’t know anything about the business, launch it through the Marketplace, bring retailers in, watch what they do and what they sell, understand it, and then get into it.

The Everything Store: Jeff Bezos and the Age of Amazon quotes

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