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The PIMS Principles
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The PIMS Principles Linking Strategy to Performance

Bradley T.. Gale, Robert Dow Buzzell, Bradley T. Gale — 1987
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Explains how to develop and evaluate business strategies, select profitable markets, assess relative quality, and monitor market evolution.

In print

Bookshop.orgAmazonBook OutletWorld of BooksScholastic

Ebook

KoboAmazon

Audiobook

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Library

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