The Gen Z Effect The Six Forces Shaping the Future of Business

Cover -- Half Title -- Title -- Copyright -- Dedication -- Contents -- Acknowledgments -- Introduction: The Gen Z Effect -- 1 Meet Gen Z-The Über Generatio -- 2 Breaking Generations -- 3 Hyperconnecting: From Me to We -- 4 Slingshotting -- 5 Shifting from Affluence to Influence -- 6 Adopting the World As My Classroom -- 7 Lifehacking: A Playbook for Gen Z -- Conclusion: Welcome to Gen Z -- Appendix: A Short Guide to Reverse Mentoring -- A Special Dedication -- Notes -- References -- Index -- About the Authors