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Global Marketing Management
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Global Marketing Management

Ilan Alon, Warren J. Keegan, Elyse Arnow Brill — 2013
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The leading MBA text in international marketing–with comprehensive cases. This leading book in international marketing features comprehensive cases that cover consumer, industrial, low tech and high tech, product and services marketing.

In print

Bookshop.orgAmazonBook OutletWorld of BooksScholastic

Ebook

KoboAmazon

Audiobook

Libro.fmAudiobooks.com

Library

Find at your library

We may earn a commission. Learn more.

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