Michael J. Casey

Paul Vigna

Two tech journalists describe the financial system known as cryptocurrency, made famous in recent headlines by Bitcoin, discussing the system's origins, the differences between cyber money and paper money and offering tips on becoming part of this new global economy.

How Bitcoin and Digital Money Are Challenging the Global Economic Order

The Age of Cryptocurrency

The authors explain both the technical and business-relevant concepts that blockchain technology affords digital security.

The Blockchain and the Future of Everything

The Truth Machine

Oliver Luckett

"A must-read for business leaders and anyone who wants to understand all the implications of a social world."-Bob Iger, Chairman and Chief Executive Officer of The Walt Disney Company From tech visionaries Oliver Luckett and Michael J. Casey, a groundbreaking, must-read theory of social media -- how it works, how it's changing human life, and how we can master it for good and for profit. In barely a decade, social media has positioned itself at the center of twenty-first century life. The combined power of platforms like Facebook, Twitter, Instagram, Snapchat, and Vine have helped topple dictators and turned anonymous teenagers into celebrities overnight. In the social media age, ideas spread and morph through shared hashtags, photos, and videos, and the most compelling and emotive ones can transform public opinion in mere days and weeks, even attitudes and priorities that had persisted for decades. How did this happen? The scope and pace of these changes have left traditional businesses -- and their old-guard marketing gatekeepers -- bewildered. We simply do not comprehend social media's form, function, and possibilities. It's time we did. In The Social Organism, Luckett and Casey offer a revolutionary theory: social networks -- to an astonishing degree -- mimic the rules and functions of biological life. In sharing and replicating packets of information known as memes, the world's social media users are facilitating an evolutionary process just like the transfer of genetic information in living things. Memes are the basic building blocks of our culture, our social DNA. To master social media -- and to make online content that impacts the world -- you must start with the Social Organism. With the scope and ambition of The Second Machine Age and James Gleick's The Information, The Social Organism is an indispensable guide for business leaders, marketing professionals, and anyone serious about understanding our digital world -- a guide not just to social media, but to human life today and where it is headed next.

A Radical Understanding of Social Media to Transform Your Business and Life

The Social Organism

La 4e de couverture indique : "Money has existed for centuries. We think we know what money is. But now there's an alternative to the age-old monetary system, and it brings with it a revolution that could reshape our world. At the heart of this upheaval lie cryptocurrencies, a technology with the transformative potential of the printing press or the internet."

The Future of Money?

Cryptocurrency

From the authors of the fascinating The Age of Cryptocurrency, comes the definitive work on the Internet’s next big thing: the blockchain.

The Truth Machine: The Blockchain and the Future of Everything

A wake-up call for middle class Americans who feel trapped in a post-crisis economic slump, The Unfair Trade is a riveting exposé of the vast global financial system whose flaws are the source of our economic malaise. Our livelihoods are now, more than ever, beholden to the workings of its imbalances and inequities. The trillions of dollars that make up the flow of international finance—money that is often steered away from the people who deserve it the most—have not just undermined the lives of working and middle class Americans. It is a world-wide phenomenon that is changing the culture of Argentina; destroying the factory system in Northern Mexico, enabling drug cartels to recruit thousands of young men into their gangs; that has taken down the economies of Iceland, Ireland, Spain, Greece, and possibly Italy; and is driving American companies such as a 60-year-old family owned manufacturer of printed circuit boards to shutter all but one of its factories. Veteran journalist Michael Casey has traveled the world—from China to Iceland, Spain to Argentina, Indonesia to Australia—recounting extraordinary stories about ordinary people from one continent to another whose lives are inextricably linked. By tracing the flow of money and goods across the world, he illustrates how an American homeowner’s life is shaped by the same economic and social policies that determine those of a low wage migrant worker on an assembly line in China. This combination of financial acumen, narrative-driven reporting, and compelling story-telling gives The Unfair Trade a unique human angle. Casey shows that our economic problems are largely caused by political agendas that prevent the free market from encouraging fair competition and impeding the allocation of resources. Until governments work together to make this global system more efficient—until China removes incentives for its citizens to save excessively, for example, or the U.S. ends the de facto subsidies enjoyed by politically powerful banks—the global playing field will remain lopsided, job creation will lag, and our economies will be vulnerable to new crises.

How Our Broken Global Financial System Destroys the Middle Class

The Unfair Trade

‘If the word ‘blockchain’ makes you want to call a plumber, or you think Satoshi is some kind of raw fish, you need to read Cryptocurrency today. If you're already a bit-convert, you'll still learn a lot’ Niall Ferguson, author of The Ascent of Money 1988 saw the birth of the internet. 2008 gave us bitcoin. Today, cybercurrencies are changing the world we live in. What would a world without banks, credit cards or national currencies look like for all of us? For centuries, the system that governs how money works has stayed the same. Now there’s an alternative, and it puts us on the cusp of a revolution that could reshape our world. At the heart of this lie, cryptocurrencies, a technology with the transformative potential of the printing press or the internet. They bypass the elites and cut out the gatekeepers. Unlike traditional money, they don’t have a nationality, they’re digital and democratic. They are also lawless. From Silicon Valley to the streets of Beijing, this is a book about a revolution in the making, a story of human invention, and a guide to the future. ‘Fascinating’ The Times ‘Not only demystifies and explains bitcoin, but shows where it fits into the cultural zeitgeist and where it's pointed, and what that may mean for our financial system’ John Mauldin, New York Times bestselling author ‘I can think of no better guide to what the future holds’ Eswar Prasad, author of The Dollar Trap

How Bitcoin and Digital Money are Challenging the Global Economic Order

In 1960, Cuban photographer Alberto Korda captured fabled revolutionary Ernesto “Che” Guevara in what has become history's most reproduced photo. Here Michael Casey tells the remarkable story of this image, detailing its evolution from a casual snapshot to an omnipresent graphic—plastered on everything from T-shirts to vodka to condoms—and into a copyrighted brand. As Casey follows it across the Americas and through cyberspace, he finds governments exploiting it and their dissenters attacking it, merchants selling it and tourists buying it. We see how this image is, ultimately, a mercurial icon that still ignites passion—and a reflection of how we view ourselves.

The Legacy of an Image

Che's Afterlife

Michael Casey

Casey offers an exploration into what Alberto Korda's iconic image of Che Guevara reveals about the global culture, in this work that investigates the history and impact of the most reproduced photo in the world. Color and b&w photos throughout.

Michael J. Casey

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