Philip Meyer

"In The Vanishing Newspaper, Philip Meyer offers the newspaper industry a business model for preserving and stabilizing the social responsibility functions of the press in a way that could outlast technology-driven changes in media forms. This "influence model," as it is termed by Meyer, is based on the premise that a newspaper's main product is not news or information, but influence: societal influence, which is not for sale, and commercial influence, which is. Meyer's model explores how the former enhances the value of the latter." "Meyer has written this volume to be accessible to a wide audience, taking particular care to explain his statistical research and methodology. Teachers and students of journalism and business will find Meyer's research, as well as his interviews with newspaper company executives and analysts, of particular interest."--BOOK JACKET.

Saving Journalism in the Information Age

The Vanishing Newspaper

The reprint edition of a 1991 guide to "precision journalism," which uses social science research methods to increase the depth and accuracy of news stories. The method is in contrast to the more artful approach of "new journalism" writers like Tom Wolfe who use short-story techniques to illuminate nonfiction. Meyer (journalism, U. of North Carolina at Chapel Hill) covers the history of journalism in the scientific tradition; elements and techniques of data analysis; the use of statistics, computers, surveys, and field experiments; database applications; election surveys; and the politics of precision journalism. Annotation copyrighted by Book News, Inc., Portland, OR

The New Precision Journalism

Meyer (journalism, U. of North Carolina at Chapel Hill) advocates for the use of social science research methods in the reporting of news stories. As an example, he cites how a reporter analyzed storm damage inspections, property tax rolls, Dade County's Building Master File, and the county's Building and Zoning database to show how relative levels of damage from Hurricane Andrew were directly related to weakened building codes. He describes the use of surveys, databases, computer analyses, and other tools of the social sciences in analyzing and presenting information. The previous edition of this work was titled The New Precision Journalism. Annotation copyrighted by Book News, Inc., Portland, OR

A Reporter's Introduction to Social Science Methods

Precision Journalism

Good lawyers have an ability to tell stories. Whether they are arguing a murder case or a complex financial securities case, they can capably explain a chain of events to judges and juries so that they understand them. The best lawyers are also able to construct narratives that have an emotional impact on their intended audiences. But what is a narrative, and how can lawyers go about constructing one? How does one transform a cold presentation of facts into a seamless story that clearly and compellingly takes readers not only from point A to point B, but to points C, D, E, F, and G as well? In Storytelling for Lawyers, Phil Meyer explains how. He begins with a pragmatic theory of the narrative foundations of litigation practice and then applies it to a range of practical illustrative examples: briefs, judicial opinions and oral arguments. Intended for legal practitioners, teachers, law students, and even interdisciplinary academics, the book offers a basic yet comprehensive explanation of the central role of narrative in litigation. The book also offers a narrative tool kit that supplements the analytical skills traditionally emphasized in law school as well as practical tips for practicing attorneys that will help them craft their own legal stories.

Storytelling for Lawyers

Describes ways of using the quantitative tools of the social sciences including surveys, analyses, and statistics to promote accuracy in journalism

Philip Meyer's work in precision journalism established a new and ongoing trend-the use by reporters of social science research techniques to increase the depth and accuracy of major stories. In this fully updated, fourth edition of the classic Precision Journalism (known as The New Precision Journalism in its third edition), Meyer shows journalists and students of journalism how to use new technology to analyze data and provide more precise information in easier-to-understand forms. New to this edition are an overview of the use of theory and science in journalism; game theory applications; introductions to lurking variables and multiple and logistic regression; and developments in election surveys. Key topics retained and updated include elements of data analysis; the use of statistics, computers, surveys, and experiments; database applications; and the politics of precision journalism. This accessible book is an important resource for working journalists and an indispensable text for all journalism majors.

Philip Meyer

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