David Kelley

Tom Kelley

The founder of IDEO and his partner and brother, the author of the best-selling The Art of Innovation, outline strategies for tapping innate creative abilities, sharing uplifting stories from their work with forefront companies to outline principles for fostering innovation and problem solving.

Unleashing the Creative Potential Within Us All

Creative Confidence

Yaratici Özgüven

Icimizdeki Yaratici Potansiyeli Serbest Birakmak

A powerful and inspiring book from the founders of IDEO, the award-winning design firm, on unleashing the creativity that lies within each and every one of us. Too often, companies and individuals assume that creativity and innovation are the domain of the 'creative types'. But two of the foremost experts in innovation, design and creativity on the planet show us that each and every one of us is creative. In an entertaining and inspiring narrative that draws on countless stories from their work at IDEO, and with many of the world's top companies and design firms, David and Tom Kelley identify the principles and strategies that will allow us to tap into our creative potential in our work lives, and in our personal lives, allow us to think outside the box in terms of how we approach and solve problems. 'Creative Confidence' is a book that will help each of us be more productive and successful in our lives and in our careers.

Creative Confidence: Unleashing the Creative Potential Within Us All

There isn't a business that doesn't want to be more creative in its thinking, products and processes. In The Art of Innovation, Tom Kelley, partner at the Silicon Valley-based firm IDEO, developer of hundreds of innovative products from the first commercial mouse to virtual reality headsets and the Palm hand-held, takes readers behind the scenes of this wildly imaginative company to reveal the strategies and secrets it uses to turn out hit after hit. Kelley shows how teams:-Research and immerse themselves in every possible aspect of a new product or service-Examine each product from the perspective of clients, consumers and other critical audiences-Brainstorm best when they are focussed, being physical and having funThe Art of Innovation will provide business leaders with the insights and tools they need to make their companies the leading-edge top-rated stars of their industries.

Lessons in Creativity from IDEO, America's Leading Design Firm

The Art of Innovation

Jonathan Littman

A brilliant guide to fostering creativity and business innovation, The Ten Faces of Innovation shows how any individual can become an experienced architect, storyteller, caregiver or cross-pollinator...just four of the ten characters that can be adopted in different situations to create a broader range of solutions to business problems. At the start of the creative process you might be the 'anthropologist', going into the field to see how customers use and respond to products; later you might be the 'hurdler', who overcomes obstacles on the way to the finished product. The book explains with examples from business how adopting these characters can beat nay-sayers who stifle innovation.

IDEO's Strategies for Beating the Devil's Advocate & Driving Creativity Throughout Your Organization

The Ten Faces of Innovation

A brilliant guide to fostering creativity and business innovation, based on the author's experience as the MD of IDEO - the world-famous design firm that has developed hundreds of innovative products, including the Palm Pilot. When it comes to work, could you be an experience architect? Or a storyteller, caregiver or a cross-pollinator? These are just four of the characters developed by IDEO and presented in The Ten Faces of Innovation that any individual can adopt to innovate in their business lives. Individuals can use these different characters in different situations to create a broader range of solutions to business problems: at the start of the creative process you might be the "anthropologist", going into the field to see how customers use and respond to products; later, if there are obstacles, you might be the hurdler, who overcomes obstacles in the way to the finished product. The book explains with examples from business how adopting these characters can beat naysayers who stifle innovation.

Strategies for Heightening Creativity

David Eagleman

Dave Evans

Chip Conley

Dennis Boyle

Apolo Ohno

Craig Sampson

John K. Coyle

Matt Stutzman

Jacqueline Camacho

John Cregier

Luisa Uriarte

Meryl Davis

This book is for anyone who has worked very hard at something--in business, life, sport, music, hobbies--and stopped seeing progress. In these pages, John K. Coyle explores the intersection of two popular frameworks¿Design Thinking and Strengths-finding¿and shows how they can be combined to achieve breakthrough performance. Coyle demonstrates how to leverage the mindset and process of Design Thinking to define the ¿right¿ problem, and to ask and answer a ¿better question.¿ Instead of ¿how do I fix my weaknesses,¿ he re-defines the central challenge of ¿how can I design for my strengths?¿ To illuminate these concepts, Coyle weaves a fascinating thread from ¿Imaginariums" as a student under Stanford's David Kelley, to world-class racing as a cyclist and speedskater, to applying Design Thinking to emerging business problems. With contributions from more than a dozen leading experts, including Steven Kotler, David Kelley, David Eagleman, Daniel Coyle and Chip Conley, as well as Olympic gold medalists, Apolo Ohno and Meryl Davis, this book will engage, entertain and inform.At its core, this book is about sharing the tools and mindsets required to find and reveal hidden potential, and imparting the belief that each and every one of us contains the capacity to do something extraordinary - if we design for it.

Applying Design Thinking to Individual and Team Strengths

Design for Strengths

Neden yaratıcı özgüven hakkında bir kitap? "Dünyaya ne yapmaya geldim? Bu kitap yanıtın bir kısmıdır: Mümkün olduğunca çok insana ulaşmak. Gelecek buluşçulara tutkularının peşinde gitme fırsatı sunmak. İnsanların ve kurumların tüm potansiyellerini serbest bırakmalarına ve kendi yaratıcı özgüvenlerini inşa etmelerine yardımcı olmak. "Beş yıldızlı bir VAY! Bu muhteşem, iç açıcı kitap kelimenin tam anlamıyla dünyayı değiştirebilir. Sadece okumakla kalmayın. Kullanın. Şimdi." -Tom Petters, In Search of Excellence adlı çok satan kitabın yazarı "Yaratıcı kâşifler için vazgeçilmez bir saha rehberi. Bu çarpıcı kitap en çok ihtiyaç duyduğunuz anda yaratıcı kaslar geliştirmenize yardımcı olacak." -Todd Spaletto, Başkan, The North Face "Bu, yaratıcılık hakkında mutlaka ihtiyaç duyacağınız tek kitaptır." -Guy Kawasaki, Ape: Author, Publisher, Entrepreneur adlı kitabın yazarı "Tom ve David yaratıcılık işinde olan herkesin mutlaka okuması gereken pratik, faydalı ve cömert bir kitap toplamışlar." -Seth Godin, The Icarus Deception adlı kitabın yazarı

Yaratıcı Özgüven

Innovation is the lifeblood of every company - the fuel that keeps an organisation going in a tough marketplace. But by its very nature it's hard to plan for, quantify and coach. In The Ten Faces of Innovation Tom Kelley explains how to do it. Kelley, author of bestselling The Art of Innovation, reveals the strategies that his world-famous design firm IDEO uses to foster original thinking and overcome naysayers who stifle creativity. For Kelley, innovation is all about individuals and teams. He identifies ten key roles developed by IDEO that anyone can adopt in order to innovate in different situations. Ranging from 'the anthropologist' and 'the hurdler' to 'the experience architect' and 'the cross-pollinator', they are all illustrated with real corporate examples and will help you transform the way you work, and show those around you how to do the same. The result is a brilliant and applicable guide to fostering creativity and creating a culture of innovation in any workplace.

Der Schlüssel zu Ihrem Kreativbewusstsein

Kreativität & Selbstvertrauen

Tom nearly dies while saving his men in war, resulting in the loss of his eye. Although he's awarded the Congressional Medal of Honor for his heroic actions, he has to fight to stay in the navy. Joan overcomes childhood insecurities to reach her own navy career goals, and as a wife and mother. Later these two meet and, in a unique twist of fate, become soulmates. This book differs from the ordinary military memoir in that it gives a woman's perspective on service, while sharing the journey these two make over their lives, traveling on separate but parallel paths in their quests for meaning outside themselves. The overarching theme guiding them toward their destiny is perseverance. Separately, then together, they learn how to overcome obstacles and move on from adversity while taking the high road. A unique aspect of this book is that while the authors give both points of view, the story is unified by common experiences of two similar individuals who become a strong team due to their bonds of service and faith. Told with humility, humor and honesty, the authors inspire readers to hold onto their hopes and dreams even in the darkest hours.

Tom Kelley

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