Bodo Schlegelmilch
About
Bodo B. Schlegelmilch is Chair of the Association of MBAs (AMBA) and Business Graduate Association (BGA) as well as Professor and Chair of the Institute for International Marketing at WU, Vienna University of Economics and Business, Vienna, Austria. He has been awarded Fellowships from the Academy of International Business, the Academy of Marketing Science and the Chartered Institute of Marketing and has received the 2020 Significant Contributions to Global Marketing Award of the American Marketing Association.
