Mary Beth Oliver

Dolf Zillmann

Jennings Bryant

This new edition updates and expands the scholarship of the 1st edition, examining media effects in

Advances in Theory and Research

Media Effects

Aletha C. Huston

This book brings together a group of scholars to share findings and insights on the effects of media on children and family. Their contributions reflect not only widely divergent political orientations and value systems, but also three distinct domains of inquiry into human motivation and behavior -- social scientific, psychodynamic (or psychoanalytical), and clinical practice. Each of these three domains is privy to important evidence and insights that need to transcend epistemological and methodological boundaries if understanding of the subject is to improve dramatically. In keeping with this notion, the editors asked the authors to go beyond a summary of findings, and lend additional distinction to the book by applying the "binoculars" of their particular perspective and offering suggestions as to the implications of their findings. One of the goals of the conference that resulted in this book was consensus building in the area of media and family. From examining the findings and insights of a diverse group of scholars, it seems that consensus building in several areas is a distinct possibility. Addressing the concerns of educators about the influence of the mass media of communication -- entertainment programs in particular -- on children and the welfare of the nuclear family, this volume projects directions for superior programming, especially for educational television. The influence of sex and violence on children and adults is given much attention, and the development of moral judgment and sexual expectations, among other things, is explored. The critical analysis of media effects includes examination of positive contributions of the media, such as the search for missing children and exemplary educational programs.

Social Scientific, Psychodynamic, and Clinical Perspectives

Media, Children, and the Family

This volume takes the next step in the evolution of mass communication research tradition from effects to processes -- a more detailed and microanalytical analysis of the psychological processes involved in receiving and reacting to electronic media messages. This domain includes investigations into those psychological processes that occur between the process of selecting media messages for consumption and assessments of whatever processes mediate the long-term impact such message consumption may have on consumers' subsequent behavior. The editors strive to further understanding of some of the basic processes underlying the ways we gain entertainment and information.

Reception and Reaction Processes

Responding To the Screen

This work covers topics such as intermedia processes and powerful media effects, political communication effects and media influences on marketing communications.

Peter Vorderer

This collection represents a systematic exploration of media entertainment from an academic perspective. Editors Zillmann and Vorderer have assembled scholars from psychology, sociology, and communication to provide a broad examination of the primary function of media entertainment--the attainment of gratification. Chapters included here address vital aspects of media entertainment and summarize pertinent findings, providing an overview of what is presently known about the appeal and function of the essential forms of media entertainment, and offering some degree of integration. Written in a clear, non-technical style, this volume provides a lively and entertaining study of media entertainment for academic study and coursework.

The Psychology of Its Appeal

Media Entertainment

"...provides good coverage of the empirical literature." —Journal of Communication "...well written and presents a wide diversity of approaches to pornography." —CHOICE

Research Advances and Policy Considerations

Pornography

First published in 1985. Routledge is an imprint of Taylor & Francis, an informa company.

Dolf Zillmann

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