Douglas T. Kenrick

The founder of social evolutionary psychology argues that many apparently ingrained human behaviors--including prejudice, over-consumption, and religious devotion--are actually easier to explain and avoid than one would imagine.

A Psychologist Investigates how Evolution, Cognition, and Complexity are Revolutionizing Our View of Human Nature

Sex, Murder, and the Meaning of Life

Vladas Griskevicius

Why do three out of four professional football players go bankrupt? How can illiterate jungle dwellers pass a test that tricks Harvard philosophers? And why do billionaires work so hard—only to give their hard-earned money away? When it comes to making decisions, the classic view is that humans are eminently rational. But growing evidence suggests instead that our choices are often irrational, biased, and occasionally even moronic. Which view is right—or is there another possibility? In this animated tour of the inner workings of the mind, psychologist Douglas T. Kenrick and business professor Vladas Griskevicius challenge the prevailing views of decision making, and present a new alternative grounded in evolutionary science. By connecting our modern behaviors to their ancestral roots, they reveal that underneath our seemingly foolish tendencies is an exceptionally wise system of decision making. From investing money to choosing a job, from buying a car to choosing a romantic partner, our choices are driven by deep-seated evolutionary goals. Because each of us has multiple evolutionary goals, though, new research reveals something radical—there’s more than one “you” making decisions. Although it feels as if there is just one single “self” inside your head, your mind actually contains several different subselves, each one steering you in a different direction when it takes its turn at the controls. The Rational Animal will transform the way you think about decision making. And along the way, you’ll discover the intimate connections between ovulating strippers, Wall Street financiers, testosterone-crazed skateboarders, Steve Jobs, Elvis Presley, and you.

How Evolution Made Us Smarter Than We Think

The Rational Animal

Steven L. Neuberg

Robert B. Cialdini 

Social Psychology: Goals in Interactionexplores how social behavior is goal-directed and a result of interactions between the person and the situation. In addition to an overhauled design in the 4e,Social Psychology: Goals in Interactionhas two elements that continue to set it apart from other social psychology textbooks. A unique integrated approach to social behavior:Rather than providing a laundry list of unconnected facts and theories, the authors organize each chapter around the two broad questions: (1) what are the goals that underlie the behavior in question? (2) what factors in the person and the situation connect to each goal? The book thus presents the discipline as a coherent framework for understanding human behavior. The new subtitle, “Goals in Interaction” underscores this integrated approach to understanding behavior. Opening mysteries:Each chapter begins with a mystery of social behavior, designed not only to grab student interest, but also to organize the ensuing discussion of scientific research: Why would a poor black washerwoman give away her hard-earned life-savings? What psychological forces led the Dalai Lama, the most exalted personage in Tibet, to forge a lifelong friendship with a foreign vagabond openly scorned by Tibetan peasants? Why would a boy falsely confess to murdering his own mother?

Goals in Interaction

Social Psychology

Noah J. Goldstein

Sanford L. Braver

Over the course of the last four decades, Robert Cialdini's work has helped spark an intellectual revolution in which social psychological ideas have become increasingly influential. The concepts presented in his book, Influence: The Psychology of Persuasion, have spread well beyond the geographic boundaries of North America and beyond the field of academic social psychology into the areas of business, health, and politics. In this book, leading authors, who represent many different countries and disciplines, explore new developments and the widespread impact of Cialdini's work in research areas ranging from persuasion strategy and social engineering to help-seeking and decision-making. Among the many topics covered, the authors discuss how people underestimate the influence of others, how a former computer hacker used social engineering to gain access to highly confidential computer codes, and how biology and evolution figure into the principles of influence. The authors break new ground in the study of influence.

Science, Application, and the Psychology of Robert Cialdini

Six Degrees of Social Influence

Robert B. Cialdini

'Social Psychology' explores how social behavior is goal-directed and a result of interactions between the person and the situation.

David E. Lundberg-Kenrick

Sharing stories and advice rooted in the science of evolutionary psychology, father and son authors Doug Kenrick and David Lundberg-Kendrick pinpoint the dangers of stone-age problem solving for our lives today, and present a new, systematic way to survive and be happy in the modern world. Over millennia, we humans have evolved a set of motivational systems to help us solve the seven basic problems of existence: surviving, protecting ourselves from attackers, forming friendships, winning respect, attracting mates, hanging onto mates, and caring for our families. We seek the same goals in the 21st century. However, the saber-tooth tigers and rival tribes that once threatened us have been replaced by marketers peddling sugar-laden foods, pundits fanning the culture war flames, and payday loan companies scamming those who can least afford it. Through a series of engaging narratives and science-based life tips, this book helps us see past our electronics and lattes and gain helpful insights into achieving the life we want.

Douglas T. Kenrick

About

Books

Join the club