Heard Mentality An A-Z Guide to Take Your Podcast Or Radio Show from Idea to Hit

"This book guides you through the process of creating a radio show or podcast from the initial idea to the finished production. Drawing on the experience of national broadcasters like : Jamila Bey, Cindy Carpien, Alex Cohen, Jeff Hansen, Steve Inskeeep, Jay Kernis, Al Letson, Michel Martin, Rachel Martin, Ellen McDonnell, Irene Noguchi, Susan Stamberg, and Carline Watson."--Back cover.